Get AI Presales Certified - AI Solution Selling for Solution Architects/Presales
Joseph Holbrook
GCP Cloud AI Consulting Architect @ CDW
AI Solutions Architecture: Architect the System. Win the Deal. Scale the Impact
This course represents the bridge between AI as a laboratory experiment and AI as an industrial engine.
By mastering the transition from Experimental to Industrial, you gain the blueprint to build high-scale "Power Plants" rather than "toys," solving the pervasive Trust Gap that stalls 2026 enterprise adoption.
You will evolve into the ultimate "Trusted Advisor", the AI architect who can dismantle a CISO's objections through secure, agentic design while simultaneously securing the Technical Win by aligning complex ModelOps with a CFO's ROI requirements.
In an era shifting toward "AI-to-AI" orchestration, this curriculum ensures you aren't just reacting to the agentic revolution but architecting the very systems that define it.
The Bottom Line: Companies are tired of spending millions on AI "research and unviable POCs."
They want real solutions. This course turns you into the architect who can deliver them the best solutions with high impact for the enterprise.
What you’ll learn
Master the "Technical Close"
Align business requirements to specific cloud AI solutions and services.
Shorten the sales cycle with alignment business outcomes
You will move beyond "laptop-scale" prototypes to design Production-Ready AI Systems. You will master the orchestration of data pipelines,
Map technical components directly to business requirements. Lower Total Cost of Ownership (TCO), Faster Time-to-Value (TTV), and ROI
Present managed services and professional services that create sales uplift.
Align business outcomes to C-Suite language
Aligning your system design with the customer's internal hurdles
Master the competitive landscape to place your companies' solutions in the right enterprise environment.
Map internal challenges to clear defined solutions and metrics.
Design for both initial and recurring success to scale to additional business units and gain sincere referrals
Create "Architectural Hooks, design choices that make it technically effortless (and financially logical) for a client to expand contracts.
Develop the "stage presence" to handle high-stakes Technical Validation (PoC/PoV).
Defend your architecture against questioning from skeptical IT leads, executives and bias.
Learn how to perform demos that drive questions and gain interest for follow on calls.
Define proper solutions that utilize both on-premises and cloud solutions to maintain data security and gravity.
Design resilient solutions in the cloud that utilize regions and zones that optimize performance and data sovereignty
Learn directly from Joseph
Joseph Holbrook
Accomplished Senior Solutions Architect and Pre-Sales Engineering Leader
Who this course is for
Enterprise professionals who want to transition from a traditional role into a strategic AI solutions architecture role.
Revenue driving sales solutions professionals who want to drive adoption, increase deal size and win services and licensing deals.
IT and C-Suite Executives who are driving enterprise adoption that drives revenue, provides favorable ROI/TCO metrics and shareholder value
What's included
Live sessions
Learn directly from Joseph Holbrook in a real-time, interactive format.
Lifetime Access
Go back to content and session video recordings anytime.
Unique Community of Digital Crest Institute Peers
Stay accountable and learn from other like-minded leaders and peers. Gain valuable connections that provide value today and in the future.
Weekly Solutions Design and Services Discussions
We will walk thru live solutions focused solutions on major cloud platforms via whiteboard. (AWS, Azure and GCP) and discuss best practices for enterprise design around services, value creation, security, ethics and much more.
Private Access to Joe's AI clone.
Access to Joe's AI Clone. Use for practicing sales pitches, AI technical questions, career help, etc.
Weekly Scheduled Office Hours
Scheduled weekly calls on Wednesdays to answer technical and sales questions, provide guidance and career advice.
Included 1:1 Coaching and Mentoring
30 Minutes of One-on-One coaching and guidance. Time you can use for AI solutions discussions, Career Guidance or Interview Coaching for a potential new role.
Certification: Certified Cloud AI Solutions Architect Certification Exam
Voucher for DCI's Certified Cloud AI Solutions Architect (CCASA). An ideal designation for Enterprise, Solutions, and Presales Architects who are at the forefront of enterprise cloud evolution. As AI rapidly infiltrates enterprise landscapes, this AI cloud-agnostic certification equips you with the critical presales/pre-implementation knowledge.
Solutions Selling and Design Capstone Project/Certificate of Completion
Successful completion of course and capstone project you receive a certificate of completion from Digital Crest Institute (DCI).
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
6 live sessions • 11 lessons
Week 1
Apr
22
Session 1 - The Real Impact of AI: How Enterprises are Leveraging AI/ML for maximum impact.
Understanding Resources in this Cohort - Content, Community, AI Clone, Coaching
How you can Maximize Value out of this course!
Deciphering the true impact of AI.
Fact or Fiction and What the Numbers say about AI Adoption
Predictive AI and its history and the "gold rush" to Agentic & Generative AI
How you can position yourself in the "AI Gold Rush"
True State of proof of concepts and enterprise adoption
Critical value points for enterprises - ROI, TCO, EBIT, TTV and other metrics
AI Driven Tools that you should leverage for solutions selling and design
5 Critical Lessons I Learned the Hard Way so you Don't Have to!
Importance of AI Solutions Architects - Trusted Advisors
Week One Project - Identifying Use Cases for Agentic AI
Week 2
Apr
27
Session 2 - Excel at Enterprise Deals: Value Driven AI Solutions Architecture with High Impact
Scenario 1 : Anatomy of an enterprise sales cycle - Enterprise Hosted GPUs
Scenario 2: Anatomy of an enterprise sales cycle - Google Cloud
Whiteboard - Deep into building Value-Based Architectures - high-impact KPIs
Translating Stakeholder Requirements - Business and Technical
Understanding and Addressing Client "Pain Points"
Lessons from the Trenches - Responding to AI Request for Proposals (RFPS)
Lesson from the Trenches - Executive and C-Suite Presentations
Sales-to-Architect Discovery Script
Next Steps and Q/A
Apr
29
Session 3 - Understanding the AI Marketplace and Competition
Deciphering Gartner’s 2025 AI Magic Quadrant - Board Room View
AI Marketplace - Hyperscalers - AWS, GCP, Azure, Oracle
Foundation Model Providers - OpenAI, Anthropic, Mistral
Open-Source Community - Meta’s Llama, Hugging Face
Niche Players -SymthOS, Github CoPilot and others
Audit your Competitors - Perform a "Techno-Economic Audit"
Tools I use for Competitive Analysis
Week 2 Project - Hyperscaler Competitive Analysis
Next Steps and Q/A
Schedule
Live sessions
4-6 hrs / week
All live sessions are at the same time each weekday.
Wed, Apr 22
11:00 PM—1:00 AM (UTC)
Mon, Apr 27
11:00 PM—1:00 AM (UTC)
Wed, Apr 29
11:00 PM—1:00 AM (UTC)
Projects
2 hrs / week
To get the most out of the course participing in weekly projects is a must. Projects are focused on provide you deep insight into AI solution selling and becoming that trusted advisor.
Async content
2 hrs / week
Every Cohort student will recieve a voucher code to take the CCASA Exam
Certified Cloud AI Solutions Architect (CCASA)
Frequently asked questions
$999.97
USD
3 cohorts