Build a B2B Sales Ninja: A Copilot for Solopreneurs Who Sell

Dennis Zavolock

Enterprise AE turned AI Sales Coach

Sell like a seasoned AE, without becoming one.

You built something people want. Now you have to sell it.

Most founders and consultants didn't sign up to be salespeople. Then a lead books a call, and you freeze or give a 22-minute TED Talk and jump to pricing.

B2B selling is a process: find the right buyer, figure out what's broken, show them what better looks like, give them a reason to move now, and run the deal to a signature. Good AEs run it on every deal. Solo sellers wing it, because nobody handed them one.

This course hands you one. The Sales Ninja is the system I've used to close deals, distilled to the enterprise disciplines a solo seller actually needs. It lives in the AI tool you already use, so it remembers every deal and tells you what's missing and what to do next. Challenger, MEDDPICC, NEPQ, and Voss negotiation are built into the plays, so you learn them by using them.

You don't build it from scratch. I'll onboard you onto the system, then we customize it together for your offer, buyers, and voice in Claude, ChatGPT, or Cursor.

Then you practice. Every session includes live role plays with the cohort. In office hours, we work your real deals and fine-tune your motion.

What you’ll learn

Get onboarded onto a proven B2B sales system, customize it to your business, and practice every stage of the sale to drive deals to close.

  • Run it in Claude, ChatGPT, or Cursor, loaded with the full sales cycle and tuned to your offer.

  • Keep every deal's notes, transcripts, and next steps in one place, so your AI thinks with the full picture.

  • Connect tools like Granola so your deal context updates itself after every call.

  • Your Sales Ninja sits beside you on live calls, reads the transcript as you go and tells you what to ask next.

  • It flags what you're missing, like the economic buyer or metrics, while there's still time to ask.

  • Post-call debrief scores you on control, diagnosis, missed blind spots, and Challenger moments, then updates the deal in one step.

  • Grade every deal with a Deal X-Ray, so you know what's real and what you're only assuming.

  • Inbound lead? Prove you're the best choice and convert them. Outbound? Prove why change is worth it.

  • Use ROI plays to get from "it's kind of annoying" to what it's actually costing them.

  • Tie their pain to what leadership actually cares about, so the case for change is obvious.

  • Make waiting expensive by showing the cost of delaying, and turn vague responses into hard numbers that get them to move.

  • Write a one-page business case your buyer forwards internally, so it sells for you when you're not in the room.

  • Build a mutual action plan your buyer edits and co-signs, so the deal moves on dates instead of follow-ups.

  • Run champion builder to develop a champion who sells internally for you.

  • Ask "If we agree on price, what else?" to surface legal and procurement early. Hold price with Voss-style questions.

Learn directly from Dennis

Dennis Zavolock

Dennis Zavolock

6 years enterprise SaaS sales. Built an AI Sales OS that changed how I sell.

Iterable
Chooch AI
alwaysAI
New York Angels
See all products from Dennis

Who this course is for

  • Founders who built a B2B product people like and now have to sell it without a playbook or a sales team.

  • Consultants, coaches, and fractional execs selling their own services to businesses, who want a repeatable path to a signed deal.

  • Indie builders getting real interest, but freezing on calls, over-pitching, or watching good leads go quiet.

What's included

Dennis Zavolock

Live sessions

Learn directly from Dennis Zavolock in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Your B2B Sales Ninja system

The full sales system Dennis built and used to close deals, already set up. You don't start from scratch. We customize it together to your offer, your buyers, and your voice, in Claude, ChatGPT, Cowork, or Cursor.

The Plays Library

25+ sales plays covering the whole deal: discovery, demos, the business case, finding your champion, and closing. Each play tells you when to use it, what to say, and what "done" looks like. Includes Deal X-Ray, ROI Builder, Cinematic Demo, Cost of Delay, and more.

Office hours on your real deals

Bring a live deal, a stalled conversation, or a pricing question. We run it through the plays together, and you leave with your next move.

Sales skills

Ready-to-run AI skills for the moments that matter: outbound sequencing, call prep, deal diagnosis, Chris Voss negotiation, proposal drafting, and turning call notes into next steps. Each skill knows what to ask, what to look for, and what to give you back.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

5 live sessions • 6 lessons

Week 1

Oct 23—Oct 25

    Install your Sales Ninja and X-Ray your first deal

    1 item

    Oct

    23

    Install your Sales Ninja and X-Ray your first deal

    Fri 10/234:00 PM—6:00 PM (UTC)

    Install your Sales Ninja. Then X-Ray a real deal.

    1 item

Week 2

Oct 26—Nov 1

    Oct

    26

    Office Hours: Live Deal Coaching

    Mon 10/267:00 PM—8:00 PM (UTC)
    Optional

    Office Hours: Live Deal Coaching

    1 item

    Oct

    30

    From Discovery to Compelling Proposal

    Fri 10/304:00 PM—6:00 PM (UTC)

    From Discovery to Compelling Proposal

    1 item

Frequently asked questions

Maven for Teams

Reimbursement

Get your company to pay

Everything L&D needs: email template, receipts, and certificate of completion.

Get reimbursed

Team discount

Learn with your teammates

Save 20%+ when 2 or more teammates enroll in the same cohort.

Save 20%+ with a team

Private cohort

Run a cohort for your org

A dedicated cohort with a custom schedule and curriculum, tailored to your team.

Book a private cohort

$699

USD

22 hours left to enroll

Oct 23—Nov 6
Enroll