Choice Decoded

Small group. Live. Hands-on. You'll leave with a diagnosis and action plan for your own product

Founders Cohort 1

Identify exactly where users drop off in your funnel and what to fix.

Activation Workshop — June 15

Stop losing users before they see your product's value

A fast, expert audit to pinpoint what’s costing you users and revenue

SaaS Growth Strategist | Customer Psychology Author

Karina Karn

Fix Your Funnel Drop-Off: Activation & Trial Conversion Audit 

Growth Strategist | Psychology Author

Metro Bank

Hugo Boss

NewtonX

Royal Holloway, University of London

You’re getting traffic, interest, or signups but users aren’t converting.Something in your funnel is breaking, and it’s not always obvious where.In this workshop, we’ll pinpoint where users drop off, why they never reach the “aha” moment, and what to fix first to turn signups into active users.This isn’t about more tactics, it’s about fixing what’s already there so it finally works.Spots are limited. Reserve yours here

You’ll leave with a clear diagnosis of what’s breaking your funnel and exactly what to fix first to turn signups into active users.

Identify where your funnel is breaking

Decode why users don't reach the 'aha' moment

Map your activation flow

Know what to fix first

This workshop is built for real products, not ideas

You have a product with some traction (users, traffic, or early customers).

You have the authority to act on what you learn.

You’re responsible for growth, marketing, or go-to-market decisions.

This is hands-on. You'll leave with a concrete action plan.

You’re willing to apply the frameworks directly to your business.

B2B SaaS founders who have traction but users aren't converting or activating as expected.

Marketing leads and CMOs responsible for activation, onboarding, or retention metrics

Growth and product teams who suspect their funnel is leaking but don't know where to start.

Stop Losing Users After Sign Up

Understand how messaging and experience affect decisions

Identify key moments that drive or kill conversion

Learn directly from Choice Decoded

Choice Decoded

Workshops

From Signups to Users: Fix What's Breaking Your Activation Fast

Lightning Lessons

Stop Losing Users After Sign Up

Services

Fix Your Funnel Drop-Off: Activation & Trial Conversion Audit