Framework

Turn One Talk Into a Week of Content (Claude Code Engine)

Will Leatherman

Will Leatherman

Founder at Catalyst Content

See all products from Will

You already made the thing. A webinar, a sales call, a podcast, a talk. It's full of your specifics, your numbers, your stories, and the line you said off the cuff that beats anything you'd write from scratch. The work isn't creating more. It's mining what's already there.

This is the exact repurposing engine we built live in Claude Code. Drop in one transcript and it pulls the bones, writes in your real voice from a sample of your own posts, and reshapes one idea into native drafts for LinkedIn, X, and your newsletter. It mines, it never invents, and it tags anything it can't source so you stay honest.

It's the engine we built live, packaged so you can install it and run your first transcript in about 15 minutes.

What's in the download:

  • The full Claude Code project, with a README and build steps that include every prompt

  • The three reusable prompts (mine, voice, reshape) and a one-command repurpose.md skill

  • A brief template, a voice template you fill with your own posts, and a newsletter guide

  • A weekly routine that pulls last week's real calls and turns the strongest into drafts

Built by Will Leatherman and the team at Catalyst, who've built content systems for 150+ B2B companies. The drafts get you most of the way. Add your take on the best ones and you're posting content that sounds like you, not a robot.

Free

Turn one talk you already gave into a week of on-voice posts for LinkedIn, X, and your newsletter.