Users Know

Cohort 1

Demystifying the publishing process for non-fiction and business authors. 

Laura Klein

Author, Podcaster, Design & Product Expert

Get Your Book Published

Associate Director, UX Research

President

Writing a book is hard, but it's only one step in the process of getting your ideas into the hands of readers. There are so many questions you'll need to answer. Should you try to sell your idea to a publisher? Should you go ahead and self-publish? How does that even work? Do you need an agent? Should you even write a book in the first place? In this short 2 hour session, Laura Klein, author of two very popular books on design and product management will demystify the process and help you figure out how to get your book published in the way that makes the most sense for you. During the interactive session, you will get a chance to ask all your publishing and writing questions. There is one interactive session for this course on February 13th from 4pm - 6pm PST. Students may also book a free 30 minute session with me after the course.

Learn how to get your book published with a traditional publisher or DIY

Course syllabus

If your events are recurring and at the same time, it might be easiest to use a single line item to communicate your course schedule to students

Tuesdays & Thursdays

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May 7, 2022

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Weekly projects

Course schedule

Professionals who want to write a non-fiction business book to help others learn more about their industry or speciality.

Consultants who feel that a book would help them grow their business and acquire new customers.

This course is not for authors who want to write fiction, poetry, memoir or other types of literature.

Who is this course for

What you’ll get out of this course

Finding a publisher for your manuscript can be really tricky, but it's not always necessary. This course will help you understand how to decide whether to look for a publisher or set out on your own.

Learn the pros and cons of traditional, hybrid, and self publishing

If you do decide to go with a traditional publisher, you'll need to figure out which one and how to create an attractive proposal. This course can help you produce the right type of material to appeal to publishers.

Get tips on how to get your work in front of a publisher

What you write about depends on who you're writing for! This class will give you guidance on selecting the right topic for your non-fiction work.

Figure out how to pick the best topic for your audience

Save time and money by avoiding common research mistakes

Author of Build Better Products and UX for Lean Startups, and Principal at Users Know, a UX design consultancy.

Research includes a whole collection of methods. Learn the difference between qual & quant and when to use them.

Learn about the different types of research

People who are new to research tend to run into a lot of the same traps. This talk will show you how to avoid them.

Learn from the mistakes others have made before you! Make new and more interesting mistakes!

Learn directly from Users Know

Users Know

Courses

Get Your Book Published

Lightning Lessons

Save time and money by avoiding common research mistakes