Courses
Multi-day, guided programs to get real results
The Product Judgement Lab: Forecast Your Product Before the Market Grades It
Product judgement improves one way: make your reasoning visible, put a number on it, test it against reality, and get more calls right.
Stop building products nobody adopts
Know whether a product bet will drive adoption before you commit roadmap, budget, or team to building it.
Grow & manage low frequency products
Learn ICED theory®, a logical and rigorous way to manage your low-frequency products low-freq-ue-n-cy-products /n: with episodic usage
The Product Judgment Intensive : The PM Skill That AI Cant Replace
Go from "I have a strong feeling" to " The base rate is 22%, here's why we'll beat it, and I have 30 scored forecasts to prove it."
Workshops
Single-day, hands-on sprints to practice new skills
Lightning Lessons
Free, interactive sessions to explore new topics
How you can tell if a product will fail in 15 mins
How you can tell if a product will fail in 15 mins
How you can tell if a product will fail in 15 mins
You dont have Product Sense. You have Stories.
You dont have Product Sense. You have stories
How you can tell if a product will fail in 15 mins
Resources
The Anatomy of Value Propositions — The BELT+POLE Framework
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The Product Judgment Test
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The Product Judgment Tool: Stop Guessing, Start Tracking Your Calibration
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three strategies to drive infrequency to frequency
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Alumni reviews
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Stop building products nobody adopts