AI-Proof Your PM Career: Build AI Products that Execs Approve
Rocky: $1.3B P&L at Home Depot
3x Head of Product, 2x CEO, 1x GM
Build AI products. Get executive buy-in. Stay irreplaceable.
AI tools are getting cheaper. Generic PM skills are getting easier to replace. So what does a product manager need to survive — and grow — in the AI era?
Not more tools. Not more frameworks. The ability to think like an executive.
In this 5-day live course, you'll learn how to identify what AI products are worth building, scope and de-risk them fast, and make the business case that gets a CEO to say yes — then build one live using Claude.
Taught by Rocky, who managed a $1.3B product portfolio at Home Depot and has hired, promoted, and laid off product managers. He knows exactly what separates the ones executives fight to keep.
What you’ll learn
Apply Proprietary AI Product frameworks in AI Product lifecycle for structured thinking: concepts + cases + skill building from CXO's lens
Apply a business-first filter to evaluate whether an AI idea is worth pursuing
Analyse real case studies from Rocky's experience at Home Depot and beyond
Leave with one validated product opportunity ready to scope
Use fast validation techniques that work without a team, budget, or prototype
Identify the one assumption that will make or break your product — and test it first
Learn what kills most AI projects before they start — and how to avoid those traps
Apply the same scoping approach Rocky used managing a $1.3B product portfolio
Practice making tradeoff decisions and defending them in a live group setting
Learn how to say no to stakeholder requests — and how to explain it without conflict
Frame ROI in the language executives respond to — not PM jargon
Work through a business case template used in real executive-level product reviews
Walk away with a completed business case ready to present to your own leadership team
Use Claude to build your AI product live on day 5
Apply everything from days 1–4 to a single, focused product problem
Leave with a tangible artifact to show in job interviews, reviews, or on LinkedIn
Demo your working product to the group and receive live feedback from Rocky & a Fortune 5 AI First Native PM
Use the exact narrative structure that works in C-suite product reviews
Build the presentation habits that separate PMs who get promoted from those who don't
Learn directly from Rocky:
Rocky: $1.3B P&L at Home Depot
3x Head of Product | 2x CEO | 1x GM | Led $1.3 Bn Product dept at Home Depot
Who this course is for
Product managers feeling pressure to deliver AI results but unsure how to make it count at a business level
Mid to senior PMs who do solid product work but struggle to connect it to what leadership actually cares about.
Anyone in product who wants to go beyond theory and walk away with a real AI product they built themselves.
Prerequisites
Basic product management experience
You've shipped at least one product or feature — this course builds on that foundation, not from scratch.
Familiarity with at least one AI tool
You've used ChatGPT, Claude, or Gemini at work or personally — so we can skip the basics and go deeper.
Access to Claude's paid plan ($20/month)
The live build sessions run entirely on Claude — you'll need the paid plan to participate in real time.
What's included
Live sessions
Learn directly from Rocky: $1.3B P&L at Home Depot in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
6 live sessions • 3 lessons
Week 1
Start here: Welcome to Maven
May
25
Day 1 — Find the right problem
May
26
Day 2 — Validate before you build
May
27
Day 3 — Scope it like a pro
May
28
Day 4 — Make the business case
May
29
Day 5 — Build and demo live
May
29
Office Hours (optional)
Free resources
Schedule
Live sessions
12-14 hrs
Mon, May 25
1:00 PM—4:00 PM (UTC)
Tue, May 26
1:00 PM—4:00 PM (UTC)
Wed, May 27
1:00 PM—4:00 PM (UTC)
Projects
2-4 hrs
LIVE Capstone Project (solve a real business problem by building an A.I product and get real time feedback post product presentation.
Testimonials
- Rocky was selected as Head of Product Management for our $1.3 Billion business after an extensive national search. His deep background in industrial distribution, B2B and eCommerce, along with experience with lean startup methodologies, unique skills earned during his time at Stanford, along with unmatched attention to detail, make him exceptional.
Michael Bannen
CTO at Home Depot - Rocky has a great mind for understanding the nuances of developing tech products and is one of the most customer-obsessed, empathetic PMs I have worked with. He is very dependable with a high sense of ownership, works well in a matrixed/high ambiguity environment, and strikes the right balance between thinking big and getting stuff done.
Godvin Pavamani
General Manager at Google - Rocky was absolutely phenomenal. He possesses wide industry knowledge & has lots of wisdom! Him sharing real life examples that happened to him was extremely valuable. However, the best part was that he came across as a coach, truly pushing everyone to think about their WHY, ensuring the career path that people choose resonates with them.
Ina Sturlis
VP Product at J.P. Morgan Chase - Rocky is a passionate teacher who not only talks the talks; but walks the walk in the knowledge and truths he shares. He is genuinely dedicated to teaching others and encourages students to aim for success – regardless of what their definition of success may be. Dedicated, Empathetic, Motivational, and Relatable are the epitome of Rocky.
Lois Poku
Product Leader at Mastercard - I am grateful to have had the opportunity to have Rocky as my instructor. Rocky ensured we covered all the materials along with his personal touch. The life examples he gave was instrumental and applicable to the course, I appreciated all of them. and he is certainly full of knowledge. Thank you Rocky🙏🏼.
Dr. Mari Pantoja-Smith
Principal Product Manager at Mayo Clinic - He did an excellent job focusing the class on the topic at hand. He was able to pull from his personal experiences to bring additional insights and real business use cases to the class. While I had no true experience and would consider myself new to the product management space, Rocky has removed that notion by providing a wealth of knowledge.
Jonathan Ralph
Leader at Webex App Product Management Group
Product Mgmt in action_For U.S. Army
Frequently asked questions
$900
USD