Robin Burrowes

Cohort 2

Marketing Leadership and AI (group 1)

Cohort 1

Executives and senior leaders who set strategy, lead teams, and drive organizational outcomes.

Marketers who drive brand awareness, customer acquisition, and growth across channels.

Applying AI tools and techniques to professional workflows — assign alongside more specific AI topics.

Developing leadership skills — inspiring teams, building culture, navigating organizational complexity, and driving results through others.

This course turns marketers into leaders who can use AI to design smarter campaigns, explain impact clearly, and make better decisions.

Modern Marketing Leadership with AI

Global Marketing Leader - 20+ years launching brands at Amazon, Apple, Microsoft

Become an AI marketing leader in 2026

Product Marketing Manager

Employer Branding Specialist

Senior Content & Communications Manager 

In this course you will learn the creative, scientific, and measurement skills used at Amazon, Apple, and Microsoft, then apply them with modern AI tools. You will rebuild real campaigns, design growth experiments, create measurement plans, and write leadership narratives. Each session is hands-on, using frameworks and projects to help you think clearly, test faster, and lead marketing work with confidence. Students leave able to confidently design, explain, and lead modern marketing work using AI, not just execute tasks.

How This Course Elevates Your Marketing Career

Stronger judgment and clearer creative thinking

Better decisions before any marketing money is spent

Get confidence explaining impact

Stronger presence and influence

This course assumes familiarity with marketing fundamentals so we can focus on leadership, decision-making, and modern AI practice.

Some professional marketing experience (2-5 years)

For early and mid career marketers who want to sharpen strategy, improve decisions, and use AI to step confidently into leadership roles

Ideal for early/mid career marketers who are ready to move beyond tactics and build strategic, measurable, AI powered leadership skills..

Designed for mid career operators who want to become strategic thinkers, make smarter decisions, and use AI to accelerate impact.

Ask Me Anything (AMA) about Marketing.

Get ready to be an AI Marketing Leader

Build Your Marketing Leadership Influence

Global Leader - Amazon, Apple, Microsoft

Amazon Kindle

Xbox

IMDb

Amazon Music

Apple

Global Marketing Leader and Workshop Instructor

Most professionals were never taught how to write for business. So their best ideas get buried, misread, or ignored because the structure is weak, not the thinking.That’s what stalls careers.If your writing is unclear, your ideas don’t get approved. You get overlooked. You lose influence, especially when you are not in the room.And the bar just got higher.Async teams. Global organizations. Short attention spans. If you do not win attention in the first few lines, you lose.In 2026, writing is how work gets done.This is also the skill AI cannot replace. It is the skill that makes your AI outputs sharper, more persuasive, and actually usable.In this workshop, you will learn how to fix your writing fast:<ul><li>Master the Pyramid Principle, used by companies like Amazon, Apple, and Microsoft to turn ideas into decisions</li><li>Apply it live to your own document, so you leave with something immediately stronger and a process you can reuse every time</li></ul>You will not just learn the framework. You will use it.By the end, your writing will be clearer, faster, and far harder to ignore.

Clear Writing in the Age of AI

Product Managers who know that authoritative writing is the gap between where they are and where they want to be in their career

Solo operators and career professionals who have expertise but lack the writing tools and narrative structure to make others see it

Mid-career professionals who are smart, have good ideas, but whose writing makes them sound junior - and keep getting overlooked as a result

Learn directly from Robin Burrowes

Robin Burrowes

Courses

Become an AI marketing leader in 2026

Workshops

Write to Win: Business Writing Skills for the Age of AI

Lightning Lessons

Ask Me Anything (AMA) about Marketing.

Get ready to be an AI Marketing Leader

Build Your Marketing Leadership Influence