AI Product Strategy Certificate for Leaders
Satyajeet Salgar
Director of Product, Google AI
Henry Shi
Ex-Founder, Tech Staff @ Anthropic Labs
When everyone has the same APIs, your strategy is your only true advantage.
When everyone has the same APIs, strategy is your only true advantage.
Models are becoming commodities and features are copied in days. The winners won't be those with the best engineering, but those with the best Strategic Contrast.
Designed for Senior Leaders, VPs, and Founders, this executive workshop moves beyond "demos" to focus on the hard truths of AI economics.
What we cover:
The Moat Crisis: Why data isn't enough and how to build "Contextual Moats."
The P&L Trap: Structuring unit economics for profitability, not just growth.
The "Full-Stack" Strategy: Aligning data, roadmap, and GTM.
Outcome: Produce your AI Moat Blueprint™—a rigorous strategic document reviewed personally by Miqdad.
⚡️ BEST VALUE: Executive Track We have combined Maven's #1 most popular AI courses into a single executive track. The rational high-leverage move: Secure 24-month all-access to the complete suite ($10,000 Value). Take and retake any cohort.
AI Product Strategy for Leaders ($2,500)
What you’ll learn
AI is decimating old business models overnight. Go beyond demos and learn the frameworks to build a lasting competitive moat and win.
Stop relying on fragile tech advantages. Learn to build "Contextual Moats" using workflow integration and proprietary data loops.
Apply the "4 Hypotheses" framework to validate if your advantage is durable or if it will collapse when GPT-6 arrives.
AI economics are different. Learn to forecast inference costs that scale linearly with usage.
Master the "Cost vs. Quality" trade-off to ensure your product is profitable, not just a cool demo that loses money on every user.
Stop shipping isolated AI features. Connect your data acquisition, product roadmap, and GTM motion into a single system.
Distinguish clearly between Company Strategy, Product Strategy, and AI Strategy to ensure organizational alignment.
Move beyond "hand-wavy" AI visions. Use the AI Moat Blueprint to articulate a clear path to value that executives respect.
Master the USD Framework (Up, Sideways, Down) to manage stakeholder expectations and secure resources for high-risk bets.
Traditional SaaS pricing fails in AI. Learn to price for outcomes and value, not just "seats," to align incentives.
Design a "Go-to-Market" motion that accounts for the specific friction and trust barriers inherent in AI adoption.
Analyze AI's impact on Competition, Company, Capability, and Customer to spot where value chains are breaking.
Identify which of the "5 AI Archetypes" (e.g., Workflow Revolutionary, Domain Specialist) your product must become to win.
Who this course is for
Senior Product Leaders (VPs, Directors):
Your roadmap is obsolete. Get the frameworks for building a defensible moat and managing an AI P&L.
For Eng. & Tech Leaders: Your tech advantage is temporary. This is the playbook for connecting engineering to a winning business strategy.
For Founders & C-Suite: Strategy is your only durable advantage. This is the playbook on building a profitable company, not just a produc
Prerequisites
Advanced Program Prerequisites
This course is for experienced leaders (PMs, Eng, Founders) accountable for product success. It is not a foundations course for beginners.
What's included
Live sessions
Learn directly from Satyajeet Salgar & Henry Shi in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund through the second week of the course.
Course syllabus
Week 1
Week 2
Module 5 - Operationalizing Your Product Strategy
LIVE Momentum Mixer: AI Product Strategy Peer Chat - APR 27 @ 9AM EST
LIVE AI Executive Insights & Case Study - MAY 10 @ 11AM EST
Free resource
Building AI Products with OpenAI
Define a winning AI product strategy
Learn to systematically identify and prioritize opportunities for value creation with AI within your organization
Apply the 5-A Framework for building AI products
Break down business problems and translating them into testable, high-value AI feature hypotheses
Define metrics & manage AI sprints
Learn key AI metrics, how to define model evaluation criteria, and manage AI sprints
Schedule
Live sessions
1-2 hrs / week
Projects
1-3 hrs / week
Async content
1-3 hrs / week
Testimonials
- I give so much credit to this course. Leadership was seeing the adaptability that I exhibited in continuing to add business value... It really helped me to achieve this big milestone in my career. I am very grateful for your help and the learnings I have got as part of your community.
Kaleem
Promoted to Director at Microsoft - This course provided the strategic clarity I was looking for. In a world where every team has access to the same AI models, this course gives you the specific frameworks to find and build a true, defensible advantage. It's essential for any leader navigating the new age of AI
Poorvi
Sr. Director of Product, Meta
Frequently asked questions
$2,500
USD