AI Product Leadership Certification

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7 Weeks

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Cohort-based Course

In the AI age, nothing matters more than Strategic Leverage. Architect it. Scale it. Master it. Win.

Previously at

Google
OpenAI
Atlassian
Shopify.com
LinkedIn

Course overview

Lead the AI Transformation. Don't just witness it

In the last 12 months, AI has shifted from a "tech trend" to a market-decimating force. The old playbook of simply "shipping features" is dead; leaders must now build "Contextual Moats" and defensible strategies.


This course bridges the gap between Executive Leadership and AI Strategy. We take the rigor of the #1 Ranked Advanced Product Management curriculum and infuse it with the frameworks needed to win in the age of AI.


What You'll Get Out of This Course


1. Define Strategic Leverage (Not Just Features) Stop searching for problems to solve with AI. Start with customer problems and identify where AI creates breakthrough leverage. Master the 4 Sources of AI Leverage: Data, Distribution, Trust in UX, and Learning Loops. Learn to build "Contextual Moats" that endure when the underlying models become commodities.


2. Shift from "Roadmaps" to "Planning in Motion" Traditional planning assumes the environment will cooperate long enough to execute. In AI, that assumption breaks. Learn to build a "Sensing Function"—a structured review of model performance and competitor moves. Move from a unit mindset to a systems mindset, creating roadmaps that adapt to new information without descending into chaos.


3. Architect the Human + Agent Workforce Output can now rise through leverage, not just headcount. This isn't about replacing people; it's about changing the mix of work. Learn to design the "Baton Pass": deciding where tasks are repeatable (Agents lead) and where judgment and novelty matter most (Humans lead). Structure your org to scale impact without scaling headcount at the same rate.


4. Master AI Economics & The "Trust" Metric Powerful models cannot compensate for a weak core value proposition. You will master the new P&L: forecasting inference costs that scale linearly and managing the "Cost vs. Quality" trade-off. You will also learn to measure Trust in UX as a first-class metric, setting tolerances for error and building affordances for user control.

Who is this course for

01

Ambitious Senior PMs, GPMs, & VP Level Leaders: Leaders who are responsible for product success and need to crystallize their skills to lead

02

Founders & Executives: Those who realize that "be first to market" is no longer enough and need a strategy that provides a durable advantage

03

Note: This course is not for early-career PMs or those looking for a basic introduction to prompt engineering. This is a strategy and leader

What you’ll get out of this course

Master the AI Leader's Mindset

Understand the non-obvious factors that lead to AI product success and how to think strategically when every competitor has access to the same APIs.

Build Defensible "Contextual Moats"

Learn to recognize when your data is a true moat versus when it isn't, and develop specific strategies to build durable competitive advantages that go beyond fragile tech differentiation.

Execute with the 4D AI Method

Implement a proven system to take AI features from Discovery to Design, Develop, and Deploy—ensuring you ship real solutions, not just demos.

Navigate AI Economics & Unit Economics

Master the art of forecasting inference costs that scale linearly with usage and optimize the "Cost vs. Quality" trade-off to ensure profitability, not just hype.

Develop Strategic AI Roadmaps

Build high-conviction roadmaps for high-risk, high-reward AI bets that account for uncertainty and rapid technological change.

Drive Strategic Alignment & Stakeholder Buy-In

Communicate complex AI product proposals with clarity and precision to secure executive support and cross-functional excitement.

Escape "Pilot Purgatory"

Structure your AI initiatives for scale from day one by defining metrics that matter in a probabilistic world and avoiding the trap of endless experimentation.

Lead Cross-Functional AI Teams

Align engineering, design, and data science teams on a unified vision and learn to lead effectively in an AI-first organization.

Learn from Elite Product Leaders

Gain insights from guest speakers including Joff Redfern (Ex-CPO Atlassian), Amit Fulay (Generative AI Leader), and Surojit Chatterjee (Ex-CPO Coinbase).

Ship a Real AI Product Strategy

Complete a hands-on capstone where you develop and present the end-to-end lifecycle of a major AI feature for a consumer company, applying everything you've learned in a product review format.

What’s included

Live sessions

Learn directly from your instructors in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

Week 1

Jul 25—Jul 26

    Strategize — The AI Moat Blueprint

    2 items

Week 2

Jul 27—Aug 2

    Devise — AI Roadmapping & Retention

    1 item

Week 3

Aug 3—Aug 9
    Nothing scheduled for this week

Week 4

Aug 10—Aug 16

    Schematize — The AI Lifecycle (Discovery to Design)

    0 items

Week 5

Aug 17—Aug 23

Week 6

Aug 24—Aug 30
    Nothing scheduled for this week

Week 7

Aug 31—Sep 5

    Harmonize — Leading AI Teams & Demo Day

    0 items

    Bonus Module - Key Technical Skills

    1 item

What students are saying

Product Faculty Experience

What people are saying

        Product Faculty offers a great interactive learning experience that makes concepts stick, and outcomes happen.
Luke Swartz

Luke Swartz

Group Product Manager, Google
        Product Faculty's training helped me crystallize my knowledge and land an amazing new role.
Ammad Raja

Ammad Raja

Product Leader, Uber
        As an AI Product Manager, Product Faculty's program helped me to understand the end-to-end lifecycle of bringing successful products to life.
Joanna Hou

Joanna Hou

AI Product Manager, Meta
        Product Faculty's tools, tactics and frameworks allow you to not leave your product, and career success to chance.
Manoj Aggarwal

Manoj Aggarwal

Product Leader, Amazon

Meet your instructor

Satyajeet Salgar

Satyajeet Salgar

Director of Product, Google AI

Satyajeet Salgar is a distinguished product executive with over 15 years of leadership experience at Google. He currently leads Product Management, UX, and UX Research for an applied AI team, driving cross-disciplinary ML capabilities across major platforms including Android, Chrome, XR, Search, YouTube, and Cloud.

A veteran product leader, Satyajeet has a track record of scaling products to billions of users. He was the founding PM for YouTube Live and Google Play Games and led the product team responsible for the Google Discover Feed. His extensive background includes eight years building Google Search teams for Media and Events, as well as serving as Chief of Staff for the YouTube Tech organization.

At Product Faculty, Satyajeet brings his expertise in "battle-tested" frameworks to the classroom. He focuses on teaching advanced product metrics and growth models, helping the next generation of product leaders navigate complex data landscapes and build sustainable experimentation engines.

Joff Redfern

Joff Redfern

Frm. CPO at Atlassian and VP of Product Linkedin

Joff Redfern joins Product Faculty as Guest Faculty, bringing world-class product leadership experience from Atlassian, LinkedIn, and Silicon Valley’s top innovation teams..

A veteran product leader with experience scaling global products for millions of users, he now partners with Menlo Ventures.

At Product Faculty, Joff teaches advanced product leadership and AI-driven strategy.

Amit Fulay

Amit Fulay

Vice President of Product, Uber

Amit Fulay serves as an Executive in Residence at Product Faculty, bringing deep product leadership experience from Uber, Microsoft, and Google. A seasoned executive with a background in Computer Science and Management, he currently leads product strategy at Uber and serves on the board of Nike Strength.


At Product Faculty, Amit focuses on building the next generation of top product managers, sharing insights on product strategy and navigating the "sinusoidal" nature of tech careers.

A pattern of wavy dots

Join an upcoming cohort

AI Product Leadership Certification

Cohort 5

$5,000

Dates

July 25—Sep 5, 2026

Payment Deadline

July 25, 2026
Get reimbursed

Course schedule

4-6 hours per week

  • Saturdays

    9:30am - 3:30pm EST

    You'll have 5 hours of class split into two 2.5-hour modules. Each module consists of 60% lecture-style learning and 40% hands-on group exercises. Don't worry about missing a class—you can make up missed classes in a future cohort, and you'll receive the recordings right away.

  • Weekly Capstone Projects (Optional)

    3-5 hours per week

    The capstone project allows you to go through the end-to-end lifecycle of developing a major feature for a consumer company like Facebook, Google Maps, or Amazon, and present it in a product review meeting to the VP of Product at Shopify.

  • Optimized for very busy schedules of PMs / Execs / Managers.

    We will spend about 20 hours on the core course material plus about 6 hours on Q&A.


    Timings for each session have been chosen based on what works best for most product people in practice.


    Recordings for all modules will be made available for you to watch in your Maven account.

Free resource

Product Strategy Playbook

A step-by-step guide for Product Leaders on how to create a winning product strategy.

Download Free Playbook

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

A pattern of wavy dots

Join an upcoming cohort

AI Product Leadership Certification

Cohort 5

$5,000

Dates

July 25—Sep 5, 2026

Payment Deadline

July 25, 2026
Get reimbursed

$5,000

USD

·

7 Weeks