Your Customers Are Lying To You (and PMs don't know it)

Hosted by Moiz Kapadia

What you'll learn

How to spot the 3 ways customers are misleading you

These may sound great during the interview but they lead to building the wrong thing

The hidden biases sabotaging your interviews

Why customers tell you what you want to hear versus what you need to know

Write Bias Blocking Questions that reveal truth

Use the exact question structure that uncovers the truth and use AI to write better questions

Why this topic matters

You run interviews, take notes, and still don't know what to build. Most interviews are full of mixed signals: "I love it" doesn't mean "I'll buy it". This workshop teaches you to ask questions that reveal behavior, not hypotheticals, so you start building off true customer pain points.

You'll learn from

Moiz Kapadia

Product @ Oracle, Autodesk, climate startups, Stanford alum

Moiz Kapadia has 10+ years of Product Management experience in Silicon Valley tech companies. In his senior product roles at Oracle and Autodesk, Moiz ran customer discovery to launch products from 0 to 1 and to scale. Customer Discovery has been a differentiator in his career - its led to promotions and stories to tell during job interviews.