Behind the Scenes of a Viral Real Estate Marketing Sensation

Lightning Lessons

Practical skills & tools to accelerate your career

Behind the Scenes of a Viral Real Estate Marketing Sensation

Hosted by Matt Spangler, Mike Hege & Scott Pridemore

66 students

What you'll learn

Story of a viral sensation (80M+ views!) from its creators

You'll hear the behind-the-scenes detail of the video & the key ingredients the team orchestrated that led to success

The impact that it's had on the business bottom line

You'll hear detail about how Mike & Scott are turning massive views into revenue via specific strategies & actions

Tips for how to apply the lessons learned to your marketing

Matt, Mike & Scott will give you a list of ideas & recommendations you can apply directly to your business

Why this topic matters

Let's cut through the hype and get down to real estate business! What does it actually take to pull off a hit like this and is it something you should try? Most importantly, even if you have a hit on social, how does it translate to growth with your sales? Is chasing after this kind of social media success worth it? You'll walk away with a fresh look at an age-old question & ideas of your own.

You'll learn from

Matt Spangler, Mike Hege & Scott Pridemore

Creator of the Compass brand in conversation with 2 of the Carolina's top agents

Matt created the Compass (COMP) brand and led all marketing from 1 office to the #1 independent real estate company in America $6B+ in revenue. He built a national in-house service group that delivered branding and marketing services for 30,000 real estate professionals across 50+ US cities. Returning back to his entrepreneurial roots in 2022 Matt serves as a consultant to Startup Founders and coach to top Real Estate agents across the country. His initial course in April '24, Zen & the Art of Real Estate Marketing, was attended by over 125 Compass agents. His next course The Full Circle, starting December 3rd, builds on what he learned and focuses on helping agents build their 2025 marketing plans before the end of 2024.

Mike & Scott are the Pridemore Team at Compass. They are consistently ranked among the top agents across the Carolinas. They work across Charlotte, Lake Norman, Asheville and Greenville. They deliver a modern approach to real estate and are strong ambassadors for the Compass brand.

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