Free Lesson
The Serialized Launch: A Smarter way to Ship AI Features
60 min
Aug 18, 2026 12:00 PM
Virtual (Zoom)
In this video
What you'll learn
Features vs. launches: the real difference
Know when individual releases are ready to become a chapter worth shipping.
How to build your launch narrative
Define the 6-to-12-month story your market needs to believe.
How to align the PM and PMM team
Align roadmap sequencing around narrative, not just feasibility.
Why this topic matters
Most teams treat every release like breaking news. This workshop introduces a better model: the serialized launch. Like chapters in a novel, each launch advances a larger narrative. You'll learn how to package features into meaningful moments, sequence your story deliberately, and give product and PMM a shared framework for smarter launch decisions for AI features.
You'll learn from

Ramli John
Founder, Delight Path

Tamara Grominsky
Founder, PMM Camp
Previous work