Brian Kim
Matt Roberts
Free Lesson

Building a Project Brain

45 min
Oct 15, 2026 8:00 AM

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What you'll learn

The fundamentals of building a brain

Second brains, project brains, team brains, company brains.

What a good Brain looks like

The structure, sources and upkeep a brain needs, and the questions to answer before you build one.

Where Kestral fits in that workflow

How Kestral captures, organises and retrieves what goes into your brain, shown on a real example.

Why this topic matters

Plenty of us are building second brains, team brains and company brains with Claude and friends. Kestral is a team that has built one as a product. So we'll ask what they've learned about what goes in, how it stays current, and how humans and agents share it.

You'll learn from

Brian Kim

Brian Kim

CEO at Kestral, accelerating product development.

Previously at:
Asana
Money For Green
Lyft
Matt Roberts

Matt Roberts

Claude Ambassador. Product manager, 5+ yrs shipping apps, 1.000+ people trained.

Previously at:
Create With
Artefacto E2E
Hatchster
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