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AI Product Thinking: Build What Matters Before Speed Wins

Hosted by Krasi Bozhinkova

Tue, Aug 25, 2026

2:00 PM UTC (30 minutes)

Virtual (Zoom)

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52 students

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Product Judgment in the AI Era
Krasi Bozhinkova
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What you'll learn

Use speed deliberately, not reactively

Stop urgency and stakeholder pressure from pushing product work forward before the user value case is clear.

Pressure-test what deserves momentum

Use judgment to sharpen the value logic: who it is for, why it matters, why now, and what evidence is enough to commit.

Turn weak value logic into smarter product decisions

Fix shaky assumptions before they become wasted work, frustrated users, or roadmap commitments that waste resources.

Why this topic matters

When the market is moving fast, the evidence is mixed, and slowing down is not an option, you have to use speed deliberately without letting a weak value case turn into wasted work or broken trust. Because building faster doesn't mean a better product or guaranteed adoption. This session is about a practical approach to building what matters, so your team moves with confidence, not just speed.

You'll learn from

Krasi Bozhinkova

Product & Design Leader at Owtcome

I have 20+ years of experience across product leadership, innovation, commercial execution and strategy.

As a fractional CPO, I support companies navigating messy, high-stakes environments, turning ambiguity into direction and pressure into effective product decisions. I work closely with product and marketing teams, making judgment calls when data is incomplete, and trade-offs carry long-term implications, especially as AI reshapes trust and value.

Before working with AI and SaaS, I spent 15 years leading product teams and commercializing connectivity in the space industry, where I had to make high-stake decisions to protect multi-million dollar investments. This environment thought me how to decide with incomplete data and how to look for the smallest proof before we commit.

I host Product Decisions in the AI Pressure Cooker, a LinkedIn Live series that uncovers the pressure, trade-offs, and judgment required to build in the age of AI. I also write The Signal Brief on Substack, translating cultural and technological shifts into concrete product, brand, and GTM strategies.

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