Five Things Startup Founders Need to Know in 2026
Hosted by Michael Sattler
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Learn directly from Michael Sattler
Go deeper with a course
Founder School 101
Michael Sattler
A founder, co-founder, executive, advisor, and investor for 25 years.
Go deeper with a course
Founder School 101
Michael Sattler
A founder, co-founder, executive, advisor, and investor for 25 years.
What you'll learn
How to fight the myth of the solo entrepreneur
Why the mythmaking around famed entrepreneurs hurts our chances of success, and how you can go in with eyes open.
How investors think
Why the way you think about investors is probably wrong and how to get inside their heads.
How the Age of AI upends most startup assumptions
Why the old rules are out of date, why most people haven't noticed yet, and how you can take advantage of it all
Why this topic matters
The world is desperately in need of innovators (we're the only ones who actually solve problems for a living!) but the startup environment has a 90% failure rate. Why? It's because fundamental misunderstandings about how new ventures work are perpetuated and repeated, dooming founders to fail for preventable reasons. Don't go into 2026 without knowing the insider knowledge you need to succeed.
You'll learn from
Michael Sattler
30 year serial entrepreneur and startup advocate
Michael Sattler is a six-time startup founder (one IPO, two sales, and three shutdowns), a fractional executive, advisor, and investor in startups including several innovative AI ventures in the past 18 months. His companies have helped millions of people across the world in the web services, fintech, healthtech, and other industries.
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