The Altitude Gap: Why Executives Talk Past Your Update

Hosted by Elena Leonova

Tue, Aug 25, 2026

5:00 PM UTC (1 hour)

Virtual (Zoom)

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From PM to Strategic Product Leader: Make Decisions Leadership Trusts
Elena Leonova
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What you'll learn

Diagnose the altitude of your last exec update

Score your last update against three altitude markers: capital signal, risk signal, decision-rights signal.

Spot the language patterns that cost the room

Learn the PM-default phrases that signal you're operating at the wrong altitude - and what executives hear instead.

Rewrite one exec update at executive altitude

Rewrite an actual exec update at a live altitude rewrite. Learn how to apply the same diagnosis to your updates.

Why this topic matters

Senior product leaders get translated, overruled, or talked past in executive rooms - not because their thinking is wrong, but because they speak in features when the room speaks in capital. They argue for ideas when the room weighs bets. They ask for alignment when the room is redistributing power. The gap is the language. The language is the altitude. This session is to help you change it.

You'll learn from

Elena Leonova

Founder & CPO, OneRank.io, ex-CPO @ Spryker, VP of Product @ BigCommerce

Elena Leonova is a product executive with 15+ years of experience leading global SaaS and digital commerce platforms, including Magento (Adobe), BigCommerce, and Spryker. She has built and scaled multi-product portfolios, led platform transformations, and managed international product organizations across high-growth B2B and enterprise markets.

Elena is a co-founder of OneRank.io, an AI-powered product strategy platform helping PMs and executives make financially grounded, strategic decisions. She has coached hundreds of product leaders to operate with the clarity, confidence, and executive presence required at the VP/CPO level.

Previously at

eBay Inc.
PayPal
Spryker Systems
BigCommerce
See all products from Elena

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