Create an AI Policy Your Team Will Actually Follow

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In this video

What you'll learn

Create Practical AI Policies

Learn the 4 key elements of an effective AI policy and draft one your team can apply right away.

Ethical AI for Communication

Discover how to balance innovation with responsibility by setting clear ethical boundaries for AI use.

Turning Policy Into Practice

Learn how to embed AI policies into daily workflows so your team follows them naturally, not reluctantly.

Why this topic matters

AI policies safeguard your organisation’s reputation, ethics, and data. Communication leaders who can create and enforce clear guidelines gain trust, prevent costly missteps, and lead innovation responsibly. This lesson helps you move from AI uncertainty to confident governance, giving you the skills to set boundaries that empower creativity and protect your team.

You'll learn from

Name

Dr Karen Sutherland Director - Dharana Digital and Certified AI Consultant

Dr. Karen Sutherland is a multi-award winning educator and author who has worked in the field of strategic communication for more than 25 years.


As a Certified AI Consultant and Director of Dharana Digital Marketing Agency, Dr Sutherland specialises in using AI for strategic marketing and communication. She has worked with a range of communication agencies and teams to safely, ethically and effectively integrate AI into their workflows.


In addition to designing and delivering training and workshops globally for over a decade, her research spans AI in strategic communication.


Dr. Karen has authored two editions of her book 'Strategic Social Media Management – Theory and Practice' Palgrave Macmillan, downloaded more than 170k times, 'Transmedia Brand Storytelling - Immersive Experiences from Theory to Practice' Palgrave Macmillan, and 'Public Relations and Strategic Communication', Oxford University Press. 


Her latest book, 'AI for Strategic Communication,' , Palgrave Macmillan, has been adopted across 20+ countries. 


Dr. Sutherland has featured in global media including the Wall Street Journal, Euro News AAP, ABC, Nine, Sky News and has been Ticker's AI and social media expert for the past five years.

See all products from Dr Karen Sutherland

Dr Karen Sutherland has assisted:

GE Appliances
Institute for Public Relations
University of Louisville
C2 Strategic Communications
Loyola University Chicago

Go deeper with a course

ACE Certification: AI Integration Sprint for Communication Leaders
Dr Karen Sutherland
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