Molly Godfrey

Build Authority Through LinkedIn Content & Edit Smart w/ AI

LinkedIn Strategist & Coach

Learn to strategically speak to your expertise so your audience quickly sees you as a trusted authority.

Embed Credibility Signals

Learn to communicate each idea in a way that ties back to your audience's problems or ideals

Clear Idea Writing

Discover how to position your value clearly in every post so your audience sees why working with you is the next step.

Write Posts That Convert

You're Not Being Overlooked Because you're Not Good Enough. You're Being Overlooked Because You're Invisible. Every time you second-guess yourself...Every time you lurk instead of post...Every time you let “Cringe Mountain” win... - You lose money.- You lose credibility.- You lose opportunities that should have been yours. Meanwhile? People with half your talent are cashing checks, landing dream jobs, and becoming the name in your industry — simply because they had the guts to be seen. Your silence is expensive.Your fear is costing you a fortune. It’s not about being the “best.” It’s about being the most visible. LinkedIn isn’t a digital resume anymore. It’s the engine behind: → Premium clients → Paid speaking gigs → Dream job offers → Press features → Partnerships that print money If you're not building your brand there, you're building someone else's. Every day you wait, someone else with half your talent is building the life you want. Not because they're better.Not because they're smarter.Because they had the courage to show up — and you stayed silent. Fear is expensive. Your invisibility is bleeding you dry. And nobody is coming to save you. The world doesn't reward the best. It rewards the most visible. This Is Where It Changes. In just 4 weeks, you'll: 🔥 Build a magnetic LinkedIn profile that demands attention 🔥 Create content that grows your authority (without feeling fake) 🔥 Form powerful relationships with the people who matter 🔥 Turn cold followers into red-hot leads, clients, and job offers This isn't theory.This is the exact system I used to turn LinkedIn into a multi-6-figure machine — with no ads, no begging, no dancing. And now? I'm handing you the keys. Let’s Be Honest: You already know a personal brand changes everything. You've seen it happen for others.You know you’re good enough. But you're stuck.→ You don't know where to start. → You feel like an imposter. → You’re scared to look "cringe." → You’re overwhelmed and overthinking. You're wasting time you don't have.Every day you hesitate is another day your competitors pull ahead. This Is Your Line in the Sand. If you’re tired of: → Watching less talented people pass you by → Scrolling through LinkedIn feeling small, invisible, pissed off → Knowing you're capable of more but not doing a damn thing about it... Then listen closely: Nothing changes if you don't change it. This is the part where most people tap out.They scroll away, stay safe, stay small. Join Us — or Stay Invisible. The next era of your career, your business, your brand starts the moment you decide you're done hiding. I’m handing you the exact system that built me: → Multi-6-figures in inbound leads → Press features → Speaking invites → Opportunities that used to be reserved for "the lucky few" I was never lucky.I got visible. Now it’s your turn. You can keep sitting on gold — letting it rot. Or you can bet on yourself and finally make it undeniable. Visibility is the new currency.Silence is bankruptcy. Which side are you about to be on? Doors Are Open. You’re Either In — Or You're Watching From the Sidelines. Choose.

Unlock Higher Pay, More Clients, and Growth with Thought Leadership

Course Syllabus 

<ul><li>LIVE Cohort Kickoff Session</li><li>Workshop Take-Home Challenge</li></ul>

WORKSHOP #1

<ul><li>LIVE Cohort Session #2</li><li>Assignment Review</li><li>New Workshop Take-Home Challenge</li></ul>

WORKSHOP #2

<ul><li>LIVE Cohort Session #2</li><li>Assignment Review</li><li>New Workshop Take-Home Challenge</li></ul>

WORKSHOP #3

<ul><li>LIVE Cohort Session #4</li><li>Assignment Review</li><li>New Workshop Take-Home Challenge</li></ul>

WORKSHOP #4

Course schedule

You know you’re capable of so much more — but feel stuck at the same level.

You’re tired of watching less talented people get the jobs, clients, and spotlight you deserve.

You feel invisible — even though you know you have value to offer.

You’ve been "meaning to" build your personal brand forever... but overwhelm and fear keep winning.

You’re scared of looking cringe, but even more scared of being forgotten.

You know LinkedIn could change everything for you — but you have no clear plan to start.

You’re done lurking. You’re done doubting. You’re ready to be seen, be heard, and be paid.

This course is for you if:

What you’ll get out of this course

A magnetic personal brand that prints opportunities.

A loyal audience that wants to work with you, hire you, feature you.

A rinse-and-repeat system for posting, connecting, and monetizing — without burnout.

Confidence to be seen as the go-to expert in your space.

A LinkedIn strategy you’ll actually want to stick with — because it gets results.

Master your voice, crush "Cringe Mountain," and make your LinkedIn brand your ultimate unfair advantage.

Courtney Johnson

Summer 2025

Q3 2025

You have powerful ideas trapped in your head. Insights from your work, your research, your expertise. Ideas that could attract clients, build your thought leadership, and grow your audience. But right now, they’re stuck in messy drafts or as a nagging "I should write that" on your to-do list. The friction is immense. The blank page is a void. You estimate it will take 10, 15, even 20 hours to wrestle your thoughts into a polished, publishable article. So you wait. And the ideas remain invisible. It doesn’t have to be this way. The AI Writing Accelerator is a 3-day sprint designed to shatter that friction. AI won't do the work for you. Instead, you will learn to use AI as a brilliant collaborator that helps you brainstorm, outline, draft, and edit faster than ever before. Across three days, you’ll use a proven, AI-assisted workflow to go from IDEA → OUTLINE → DRAFT → EDIT → PUBLISH. No busywork. No fluff. You’ll leave with one polished, publish-ready article (1,500–2,500 words) and a repeatable system you can use again and again. This is not about replacing your thinking. It’s about augmenting it—using AI to sharpen your ideas, move faster, and keep your voice intact. It’s the same process I used to grow my Substack by 4,000 subscribers in 4 months. WHAT YOU CAN EXPECT: This course combines cutting-edge learning science with actionable strategies. You’ll gain practical tools, expert feedback, and a structured process that turns your thoughts into a flagship article. Every workshop focuses on both strategy and execution. By the end, you’ll have not only the skills to write but the confidence to do it at a world-class level. You’ll leave the course with: ●&nbsp;One Ready-to-Publish Flagship Article&nbsp;(1,500–2,500 words). This is the core promise. You will walk away with a finished asset for your portfolio or social channels.●&nbsp;My Personal "AI Prompt Stack."&nbsp;The exact, copy-and-paste prompts I use to generate powerful headlines, structure compelling arguments, and edit with ruthless efficiency.●&nbsp;A Repeatable High-Leverage Writing System.&nbsp;Never face the blank page alone again. You’ll have a proven workflow to consistently turn your ideas into high-quality content.●&nbsp;The "Publish or I Keep Coaching You" Guarantee.&nbsp;My commitment to you is absolute. You will publish your article, or I will continue to coach you in free office hours until it’s live. WHO THIS COURSE IS FOR: This sprint is for professionals and creators who value their time and want to translate their expertise into tangible assets.●&nbsp;You are an&nbsp;ambitious professional, consultant, or executive&nbsp;with deep industry knowledge, but you struggle to find the time to turn your insights into thought leadership.●&nbsp;You are an&nbsp;aspiring writer or solopreneur&nbsp;who feels stuck in a cycle of unfinished drafts and wants a tangible win to build momentum.●&nbsp;You are an&nbsp;established expert or creator&nbsp;curious about AI, but you refuse to sacrifice quality or your unique voice for speed. Who this is NOT for:&nbsp;This is not for those looking for a "get rich quick" scheme or a way to have AI write soulless, generic content. This is a system for augmenting&nbsp;your&nbsp;thinking, not replacing it. EXTRAS:●&nbsp;Lifetime access to video recordings of all live sessions via the Maven platform.●&nbsp;PDF summaries of the course for easy reference.●&nbsp;Direct access to Eva for personalized feedback and guidance.●&nbsp;Optional co-writing and coaching sessions to refine your work.●&nbsp;AI prompts to accelerate your writing process. If you’re ready to become a confident, consistent, and impactful writer, this course is for you. Reach out to hello@evakeiffenheim.com for any questions, corporate trainings, and group/student discounts.

Publish Your Flagship Article in 3 Days 

a step-by-step writing and learning process

Bring 1–3 potential ideas from your work. We’ll select one and shape it into a flagship article. Clear inputs make the sprint fast and focus

One clear topic or problem to write about

Have an account and know how to send prompts. No coding required. We’ll use AI to accelerate thinking while keeping your authentic voice.

Familiarity with a chat AI (e.g.: ChatGPT or Gemini)

You’ll do the work in-session and between sessions. Protecting these blocks is key to shipping your article by Day 3.

3 focused blocks over 3 days (~6 hours total)

You’ll adopt the “co-founder” mindset that turns AI into your personal editor, idea-generator, and research assistant. We’ll build a living swipe-file of irresistible headlines, craft an introduction, and leave with a rough draft 80 % done.

Workshop 1: From Blank Page to Magnetic Draft—The Mindset, Headline & Hooks

You learn best through applying and practicing. During the cohort, you will be held accountable to submit 3 articles that combine everything you've learned. We offer an optional co-writing session. If you get stuck, we will be there to support you.

AMA & Co-Working Lab (Optional)

In the final 45 minutes, we’ll run the ruthless “Cut” checklist that makes prose crisp, voice unmistakable, and insights unforgettable. Then we’ll match your piece to the perfect platform: Substack for depth, LinkedIn for reach, Medium for serendipity, or your own blog.

Workshop 2:  Publish Like a Pro; 45-Minute Polish & Platform Placement Playbook

Founders who want a publish-ready thought leadership piece to share with clients, investors, or teams.

Professionals in tech, finance, or consulting who want to communicate effectively in technical domains and showcase their expertise.

Writers and creators who want a structure to finish and publish high-quality work—without spending 10+ hours per article.

This course is ideal for 

Topics covered

Turn messy notes into a clear structure readers finish.

Pick a flagship idea that matters and will stay relevant.

Build a repeatable idea-to-paper workflow to publish with confidence.

Use AI to ideate, outline, and draft quickly without losing your voice.

Format and publish on Substack, LinkedIn, Medium, or your blog.

Edit for clarity and impact: headlines, openings, flow, and proof.

Leave with an AI Prompt Stack: idea → outline → draft → edit → polish → publish.

Reduce drafting time from 10+ hours to ~90 minutes per article.

Go from idea to flagship article in 3 days, leveraging AI as your thinking partner. Clear, practical, research-backed. 

Eva Keiffenheim

Teacher turned writer, TEDx speaker

WOA10

AWOA11

Embark on a transformative journey that will revolutionize your approach to content marketing. This course doesn't just teach you about AI; it empowers you to harness its potential, turning you into a forward-thinking, data-driven content strategist. You'll evolve from traditional marketing methods to becoming a pioneer in AI-enhanced strategies. By the end of this course, you'll possess the skills to: • Uncover hidden market opportunities using AI-powered research techniques• Create hyper-targeted audience profiles that drive engagement• Craft innovative, AI-informed content strategies that set you apart from competitors• Measure and optimize your AI-driven content initiatives for maximum impact&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Plus you'll gain exclusive access to the "AI for Strategic Content Marketing: Building the Future of Engagement Workbook" — an invaluable resource available only to course participants: This comprehensive workbook guides you through 13 in-depth modules, covering everything from AI-driven strategic research to innovative content creation tactics. Develop practical skills with hands-on exercises that help you: • Craft AI-assisted SWOT analyses and competitor research• Create detailed AI customer personas for deeper audience insights• Build AI-enhanced content strategies aligned with SMART objectives• Master AI-driven content creation while maintaining your brand voice• Measure and optimize your AI-powered content marketing efforts Packed with worksheets, real-world exercises, and an extensive AI Marketing Toolkit, this workbook is your roadmap to becoming an AI-first content marketing leader. By the end of the course, you'll have the skills and confidence to build a complete, AI-enhanced strategic content marketing plan tailored to your brand and audience. This transformation will position you at the forefront of the content marketing field, equipped with the knowledge and tools to lead in an AI-driven future. You'll gain the confidence to make data-backed decisions, the creativity to develop groundbreaking campaigns, and the technical know-how to leverage AI tools effectively. *Get Reimbursed:&nbsp;Many companies and agencies offer an L&amp;D or education budget that covers the cost of this course. For more information, please see this page: https://maven.com/expense or click on the 'Get Reimbursed' link under the enrollment button. If you have any questions or are interested in a customized Enterprise program, please reach out to llisa.peyton@gmail.com.

Become an AI-Powered Content Marketing Strategist

Course syllabus

Three 1-hour+ live sessions with Lisa Peyton offer direct access to expert insights. Get personalized feedback, dive deeper into AI tools, and solve real-world challenges. These interactive sessions accelerate learning and provide valuable networking opportunities.

Live Sessions Friday December 6th, 13th, and 20th

Weekly hands-on projects apply AI to real marketing challenges:<ol><li>Conduct AI-powered market analysis</li><li>Create detailed audience profiles using AI tools</li><li>Develop an AI-driven content strategy </li></ol> Each project builds practical skills for immediate implementation in your work.

Weekly projects

For innovative marketing professionals eager to integrate AI into their content strategies and stay ahead in a competitive landscape.

Perfect for social media and digital marketing strategists looking to harness AI to boost engagement and refine content strategies

Ideal for content marketing professionals aiming to leverage AI to craft data-driven, impactful content strategies that drive results.

Who is this course for

Live, hands-on learning sessions providing guidance and mentorship applying your new AI skills. Not just recorded videos.

LIVE Learning in an Online Classroom environment

PIA, your professor in AI, will be available for the duration of the course to help with assignments and answer your questions around the clock.

Gain 24/7 access to your very own AI professor who is an expert on using AI for content marketing. 

Explore AI's transformative impact on content marketing, from creation to analysis. Learn to leverage AI for data-driven insights, enhancing audience targeting and engagement strategies.

Understand the role of AI in strategic content marketing

Master AI-powered tools for comprehensive market insights. Discover how to analyze trends, consumer behavior, and competitor strategies more efficiently, leading to data-driven strategies and targeted marketing efforts.

Learn how to use AI tools for market research and analysis

Harness AI to create rich, dynamic audience personas. Learn to analyze vast data sets, uncover hidden patterns, and predict consumer behavior, enabling hyper-targeted content and personalized marketing strategies.

Develop detailed target audience profiles using AI

Leverage AI to craft powerful, data-backed content strategies. Learn to strategize content creation, distribution, and performance measurement, ensuring your marketing efforts resonate with audiences and drive measurable results.

Create data-driven content marketing strategies with AI

Create AI-powered customers to collect valuable data, and deepen your understanding of audience needs and behaviors.

Design AI customer companions to enhance audience understanding

Learn how to approach measuring the value of your AI projects.

Measure the value and impact of AI in content marketing initiatives

Official professional certification of “AI for Strategic Content Strategy” course completion. Suitable for LinkedIn profiles, resumes, CV's, and other professional materials. Reimbursement Info:<a href="&nbsp;https://maven.com/expense" rel="noopener noreferrer" target="_blank">&nbsp;https://maven.com/expense</a>

Course Professional Certification & Reimbursement Funds

Master AI-powered content marketing to craft innovative strategies, understand audiences, and stay ahead of competitors.

Lisa Peyton

Senior AI & Experiential Marketing Strategist and Professor

Fall 2026

You might enter this course feeling like you’re blending in—working hard, delivering results, yet somehow not being fully seen or recognized. Maybe you’ve struggled to articulate your unique value or felt overwhelmed by the pressure to stay visible and relevant in a world that moves at the speed of technology. You know you’re capable of more. You know you have something powerful to offer. But turning that knowing into a compelling, consistent presence feels daunting. This course will give you a profound sense of ownership over your story and your future. You’ll see yourself more clearly and know exactly how to express what makes you stand out, in ways that feel authentic, confident, and compelling. Instead of feeling burdened by the need to promote yourself, you’ll feel in control, empowered by tools and strategies that take the heavy lifting off your plate and make self-promotion natural and sustainable. By the end of&nbsp;this course, you won't leave with just skills, strategies, and&nbsp;smart systems—you’ll walk away with tangible, customized tools you can put to work immediately. From a branded bio and elevator pitch to a polished digital profile and a personal visibility plan, you’ll build real assets that strengthen your brand. Plus, your one-on-one session with William gives you the chance to dive deeper into any element of personal branding—from clarifying your message to planning your next bold move. You’ll have the confidence to stop playing small. You’ll stop waiting for others to notice your brilliance. Instead, you’ll show up ready to claim your space, share your voice, and attract the recognition, opportunities, and impact you deserve. You’ll experience the joy of momentum as doors begin to open, your visibility grows, and people start coming to you, drawn by the clarity and confidence of your brand. Most importantly, you’ll discover that your personal brand isn’t just a strategy or a set of tactics. It’s the story you tell, the voice you share, the difference you make. And with AI as your trusted co-pilot, you’ll finally have the tools, the confidence, and the clarity to tell that story powerfully—and to live it fully.

Transform Your Career Or Business With the Power of Personal Branding + AI

Wednesdays - Live, Interactive Sessions

This special private session gives you a change to focus on what's most important to you!

Special One-on-One with William

Professionals&nbsp;who want to stand out, get noticed, and succeed by building a magnetic personal brand that attracts opportunities.

Team and project leaders&nbsp;who want to amplify their influence, inspire trust, and position themselves as authentic, credible voices.

Entrepreneurs, Coaches &amp; Consultants&nbsp;who want to attract clients, grow their reputation, and opens doors—while spending less time marketing.

Explore the proven 3-step process for building a powerful personal brand: KNOW, SHOW, and GROW. Understand how personal branding helps you stand out from your peers and expand your career success.

Discover Your Authentic, Unique and Compelling Brand

Strong brands aren't created, they are uncovered. Learn how to unearth and describe your unique and differentiated brand. Use AI with self-reflection techniques to get brand clarity. Then, let AI help you validate self-perceptions with feedback from others.

Leverage the Power of AI for Brand Discovery

Learn how to tell your engaging story in the real and virtual worlds to inspire, influence, and impress your stakeholders. That includes creating a WOW elevator pitch, managing your Google results, and crafting a stellar LinkedIn Profile.

Tell Your Story (Google, LinkedIn, Meetings, Networking...) in Captivating Ways

Design your personal brand ecosystem — a repeatable system for showing up powerfully across channels. Use the Strawberry Test to make sure your content is ideal for your stakeholders. Discover the 5 secrets for increasing your content visibility and 3 things you must avoid.

Make it Easy to Be Visible and Deliver Value

Create thought leadership that connects using AI to brainstorm, structure, and amplify your best ideas. Take the drudgery out of being visible and get your content to stand out from the noise. Learn the 3-part system for crafting riveting content that's memorable.

Make AI Your Always-On Brand Visibility Assistant

Grow your network, visibility and influence strategically — with AI-assisted outreach, engagement prompts, and content calendars. Build a community where mutual support is the mantra. Learn this proven technique for doubling your visibility while halving your effort.

Expand Your Reach and Influence

Build your own fan club. Then, turn fans into fervent promoters. Explore ways to use touch point analysis to connect and engage with stakeholders in meaningful ways. Attract opportunities that will advance your career and increase your happiness at work.

Become a Brand in Demand

This course teaches you how to harness the power of AI to build an authentic personal brand that gets you noticed, trusted, and chosen. 

Lightning Lessons

Build Authority Through LinkedIn Content & Edit Smart w/ AI