Build Your 2026 AI Integration Roadmap for Comms Teams

Hosted by Dr Karen Sutherland

Mon, Jan 12, 2026

10:00 PM UTC (30 minutes)

Virtual (Zoom)

Free to join

117 students

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AI Integration for Communication Leaders Part 1. Foundations
Dr Karen Sutherland
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What you'll learn

Assess Your Team’s AI Readiness

Quickly evaluate current workflows, skills, and gaps to identify high-impact AI opportunities tailored to communication.

Build an Ethical AI Governance Framework

Create a simple, practical policy structure that covers ethics, compliance, bias checks, and team roles.

Prioritise & Roadmap Your AI Projects

Use a proven matrix to select the right tools and sequence projects for maximum ROI and minimal disruption.

Why this topic matters

In 2026, AI is no longer optional for communication leaders. It is reshaping workflows, content creation, ethics, and stakeholder trust. Many teams adopt tools reactively, risking inefficiency, reputational damage, or ethical missteps. Mastering AI integration gives you a competitive edge: higher ROI, stronger team capability, and confident leadership.

You'll learn from

Dr Karen Sutherland

Director, Dharana Digital Certified AI Consultant - Strategic Communication

Dr Karen Sutherland is a globally recognised expert in strategic communication and AI integration, with over 25 years of experience blending academic research and real-world practice.


She is the author of the groundbreaking book AI for Strategic Communication (released March 2025), based on a global survey of 400 professionals and in-depth interviews with 41 industry leaders. Her earlier texts, including Strategic Social Media Management, have been adopted in universities worldwide and downloaded over 226,000 times.


As co-founder of Dharana Digital, a specialist communication and social media agency, Karen has delivered AI strategy, training, and consulting for organisations across corporate, government, and not-for-profit sectors.


She holds multiple advanced certifications in generative AI and digital marketing from leading institutions, and regularly appears as an AI and social media commentator on national television and in major publications.


Karen’s contributions have earned her prestigious awards, including Gold Stevie Award Winner – Woman of the Year in Social Media (2022), multiple Book Excellence Awards, Social Media Educator of the Year, and excellence in teaching and leadership honours.


She is passionate about helping communication leaders move from AI uncertainty to confident, ethical implementation.


In her courses and workshops, Karen shares proven frameworks, templates, and real case studies drawn from her research, client work, and book, enabling students to build practical, leadership-ready AI strategies that deliver measurable impact for their teams and organisations.


Students consistently praise her clear, structured approach and the immediate value they gain for career advancement in the AI era.

Dr Karen Sutherland has helped:

Institute for Public Relations
C2 Strategic Communications
GE Appliances
Loyola University Chicago
University of Louisville

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