Free Lesson
AI Content Marketing OS with custom Tone of Voice: live demo
30 min
Oct 27, 2026 12:00 PM
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What you'll learn
See the agent structure behind my content
A live tour of my content OS in Claude: context files, a TOV skill per channel, and the skills that draft each post
Learn how I build a custom TOV skill
From writing samples to rules, banned words and examples per channel. Why one generic brand prompt keeps failing
Know where AI stops and you start
Which steps I hand to agents, which I keep, and why my LinkedIn posts stay drafts I edit before anything goes live
Why this topic matters
"It does not sound like us." The complain I hear most from marketing teams.
Then VPs reach out - they've never spent more time reviewing AI slop copy from their teams.
I collected 343 questions from 95 of my sessions. 30 were about tone of voice. AI drafts sound like everyone else, and one manager ends up as the editor of last resort.
What fixes it: a system. Context files, a TOV skill per channel, clear rules.
I'll show you mine, live.
