Stefanie Hetjens
Eleanor Berger
Hugo Bowne-Anderson
Free Lesson

Beyond More Output: How a Media Agency Uses AI for Quality

Part of Factory Life

45 min
Sep 22, 2026 2:00 AM

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What you'll learn

See how AI allows EVERYWOW to focus on quality

Go inside EVERYWOW’s setup, where agents run the business and build their own tools, with examples from the agency.

Decide what to delegate and where to stay involved

Get a simple lens for what to hand off to AI and what to keep with the humans.

Keep AI systems manageable as you build

Learn why small, focused tools and shared skills beat a growing stack, and how to keep maintenance low as you add more.

Why this topic matters

Everyone talks about using AI to get more out. EVERYWOW added it to get better work out — by letting agents focus on what they do best and by building tools the team and agents actually need. In this session Stefanie opens the setup, shares what failed, and what finally kept quality — and maintenance — under control.

You'll learn from

Stefanie Hetjens

Stefanie Hetjens

Founder and CEO, EVERYWOW

Eleanor Berger

Eleanor Berger

AI and Software Engineering Expert (Google, Microsoft, Canonical, Startups...)

Google
Microsoft
Canonical
DIVIO
Jimini Health
Hugo Bowne-Anderson

Hugo Bowne-Anderson

Advises and teaches teams building AI systems; work has reached 6M+ learners.

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