How to Price AI-enabled Offerings for Sustainable Growth
Hosted by Jason Tanner
In this video
What you'll learn
How to choose the best pricing model for your offering
Align the benefits customers desire to the features and capabilities of your offering
A system to make the right business model decisions
Use systems thinking with a canvas designed for profitability
Avoid common AI pricing pitfalls
Identify and avoid pricing, packaging, and licensing mistakes that could compromise your business model
Why this topic matters
While the growth of AI-enabled offerings has generated momentum, growth alone is not enough to ensure sustainability. The probability of product success dramatically improves with early planning for profitability. A sustainable business model for AI contains a system of interrelated choices made not once but over time. Leave with a one-slide canvas to make better pricing and packaging decisions.
You'll learn from
Jason Tanner
CEO at Applied Frameworks | Co-Author of Software Profit Streams
Product leader, consultant and educator for companies large and small including SAS, Capital One, NashBio, and InsurePay. Certified Scrum Trainer, MBA and Marine Officer. Passionate about helping companies build sustainably profitable AI and software-enabled solutions!
Previously at Capital One, SAS, NashBio
Go deeper with a course
Pricing, Packaging, and Licensing for AI and Software-Enabled Solutions
Jason Tanner
Co-Author: Software Profit Streams™ Designing a Sustainably Profitable Business