Free Lesson
Land with Executives: Roadmap to ROI for Data Professionals
Part of Strategy for Tech Professionals
45 min
Oct 8, 2026 12:00 PM
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What you'll learn
Rewrite Your Last Project as a Business Outcome
Turn one recent analysis into a one-line statement of the decision it shaped and what changed because of it.
Find the Value Lever Your Executive Already Tracks
Link your work to revenue, cost, or risk using metrics leadership already reports, not ones you invented.
Own Your Share of the Result
Practice stating your impact credibly when many teams and factors moved the result, so your numbers hold up.
Why this topic matters
Leadership is asking harder value questions. BARC says top management wants to know where the return on data and AI is, and justifying projects by technology alone no longer works. An Australian survey of 160+ data and AI leaders found over 40% now require a formal business case. For senior data professionals, stating business value in an executive's terms increasingly decides whether their work is seen as strategic or as a cost.
