Anessa Fike

Anessa Fike didn't just enter the world of Fractional HR—she helped build it.

How to Know You Are Ready for Fractional

Understanding what "being Fractional" means from one of the people who built the Fractional HR industry in the US.

What does being Fractional mean? 

Anessa will run through why it's important to have certain pre-requisites for fractional work. 

What experiences best equip you to be a Fractional exec?

Understand more around if Fractional is for you or not.

What characteristics are indicative of success?

🔥 Being a full-time CFO isn't for everyone. But being in charge of your high-performing advisory biz is. Learn how to do it successfully.

FP&A Advisor, Microsoft MVP, Professor

Carl Seidman, CPA

Principal, Seidman Financial

CAS Expert, Keynote Speaker, Author

Amy Vetter, CPA

CEO of the B3 Method Institute

Cohort 13 (May 2026)

Cohort 14 Oct 2026

You don't want to wait for opportunities to come to you— you want to create your own. You want to elevate yourself into a position of financial leadership. Or maybe you want to take the leap and start your own Fractional CFO, FP&amp;A, or advisory business.There are more than 35 million small and midsized companies in North America in need of financial leadership. Many grow through grit without a financial guide on their team. But they will never get to the next level without the help of someone like you.In this discussion- and content-rich program, you'll learn the many dimensions of this complex yet remarkably rewarding profession. Led by 2 finance/accounting experts, with more than 40 years of combined experience, you won't see yourself as a practitioner competing with others. You'll explore your unique strengths that differentiate what you do from others in the market. And you do so within the privacy and support of a like-minded peer group.You'll position your CAS or CFO services to command premium rates and deliver invaluable services to clients who need you most. This program will support you in your journey and accelerate your advancement, building the practice you envision.

Build the advisory business you've dreamed of running, not the one that runs you

Gain total clarity on the advisory practice you want to build

Confidently position yourself as the go-to expert in your space

Structure advisory engagements thoughtfully for scale while limiting scope creep

Scope work in phases so projects stay profitable and controlled

Market and brand yourself to attract right-fit clients consistently

You're a professional with a background in finance, accounting, consulting, Controlling, FP&amp;A, investing, or the Office of the CFO.

You're an emerging leader pursuing mid/senior level positions in your company or wanting to take the leap into fractional CFO or FP&amp;A work.

You're a challenger who wants to grow with real-life business cases and companies and learning that continues after the program ends.

Learn how to confidently launch and grow a fulfilling independent consulting, advisory, or fractional practice.

Fractional VP, Startup Advisor, Founder

Rent the Runway

Modern Animal

Emerson Collective

Emily Hollender

Fractional Marketing VP | Startup Advisor | Founder of Next Wave Marketing

Self Guided 2

Cohort 6

Have you been thinking about going out on your own but have no idea where to start? I’ve been exactly where you are.You’re a seasoned operator. You’ve built teams, led complex projects, and climbed the corporate ladder. But turning that experience into a business of your own? That's uncharted territory.If you’re like most new fractionals, you’ve probably been spinning your wheels: tinkering with your website, sending cold emails with no replies, second-guessing your pricing, or wondering if you’re doing it right. The questions feel endless:→ How do I turn my expertise into an offer people actually want?→ How do I find and land my first clients?→ How (and what) do I charge?→ How do I set up the back-office of my business?I’ve been there. And after 3+ years, 30+ clients, and doubling my 9-5 salary through fractional, consulting, and advisory work, I designed this course to give you the playbooks, tools, and guidance to build a real, sustainable practice.Whether you’re ready to go all-in on fractional work, easing your way into it, or just looking to diversify your income outside of your 9-5, I'm here to help you kickstart your journey with confidence.I hope you'll learn with me!

It’s time to get off the sidelines and launch your fractional practice.

Articulate your positioning and offer suite that reflects your strengths

Tactical networking & sales strategies to build your pipeline

Proven techniques to scope, price & set up client engagements for success

Templates, tools, systems, and a clear action plan to go from 0 to 1

Full-Time Operators Looking For Greater Freedom + ImpactLearn how to monetize your expertise and diversify your income outside of your 9-5.

Senior Leaders (8+ Years of Experience) in TransitionAssess whether or not fractional work is the right path for your career journey.

New (&lt;6 mo) to Fractional WorkStandup your practice with confidence, clarity, and proven playbooks and accelerate the learning curve.

Stop wasting your brilliance (and time) on scattered tools & fragmented context.

wrangles AI chaos into orderly systems.

Entrapeer

Reperi AI

Tailorbird

Domain Money

GeoSure

Hillary Lyons

Founder at Syntropy, Fractional CMO with 10+ years in startup marketing.

Consolidate your business context into one workspace for consistent, on-brand AI outputs.

Build Your Notion Business Brain (Beta)

Build Your Business Brain in Notion

You know that sinking feeling where AI hands you a deliverable that's almost right: polished, confident, and just wrong enough that fixing it takes longer than writing it yourself?That's the rewrite tax. And you're paying it every time you prompt.It's not your fault. When AI doesn't know your offers, your voice, or the things you'd never say, it fills in the blanks with generic training data and stokes your ego in the hope you'll look the other way.You can get on-brand first drafts that're 80% of the way done. You can offload busywork and free up more bandwidth for the work you really love doing.But you need to give all your models one Single Source of Truth for your ever-evolving brand. And that's where Notion comes in.In this 2-hour workshop, you'll build your Business Brain: one living Notion system that tracks your preferences, processes, and best practices. So your AI tools stop guessing and start working from your approved source material.You leave with a working system you can duplicate for every client, brand, or campaign. One setup. Reusable forever.

Turn your expertise into living AI context, so you can create quality work faster without lowering your standards or burning out.

Connect your sources and personalize your AI

Build a working Business Brain in two hours

Notion AI improves your brand strategy over time.

Your context stays current as your business evolves

Fractional marketers tired of rebuilding context every time they switch tabs, tools, or brands.

Micro-agencies (2-10 people) that need consistent, on-brand output without making the founder review every draft.

Solopreneurs who want AI support that sounds like them, not a generic content vending machine.

Everything I Wish I Knew Before Becoming a Fractional Operator

Helping operators go fractional

Walmart

Saks Fifth Avenue

Ralph Lauren

Gilt

Bellamy Grindl

Fashion Executive | Ex-Walmart, Gap, Gilt | Advisor to 8–9 figure brands

Founding workshop for operators exploring the fractional path.

Founding Cohort

Cohort 2

If you've ever wondered whether you could make the transition from employee to consultant, you're not alone.I've spent the last few years talking with operators, planners, marketers, finance leaders, and executives who are curious about going fractional but aren't sure where to start.For some, it's about creating more flexibility and control over their career. And for many, it's because they enjoy solving problems more than managing teams and corporate politics.The challenge usually isn't expertise. Most people considering this path already have valuable experience.The challenge is confidence.How do you know if you're ready? Where do clients come from? How do relationships become opportunities? What does a sustainable pipeline actually look like?In this workshop, I'll share the lessons, mistakes, and realities I've experienced building Retailytics after a 15+ year career in retail and e-commerce leadership.My goal isn't to convince you to go fractional. It's to help you determine whether it's the right path for you and leave with greater clarity and a roadmap for what comes next.

Gain clarity, confidence, and a practical roadmap for evaluating and building a fractional career.

Determine whether the fractional path is right for your goals and lifestyle

Understand how successful fractional consultants create opportunities

Define your expertise and position yourself effectively

Build confidence pricing your services and communicating your value

Create a practical plan for building a pipeline

Shortcut the learning curve through lessons learned

Experienced operators who want more flexibility, autonomy, and control over their career.

Leaders exploring fractional work after layoffs, restructuring, or career transitions.

Professionals with deep expertise who want to turn experience into consulting income.

Agentic AI

Coding with AI

AI Workflows

Claude Code

OpenClaw

Vibe Coding

AI Evals

AI Transformation

RAG & Search

AI for PMs

AI for Engineers

AI for Designers

AI for Marketers

AI for Founders

Product Sense

Product Discovery

User Research

Prototyping

Growth

Analytics

Tech Foundations

Strategy

Influence

Leadership

Career Growth

Machine Learning

LLM Ops

Context Eng

Security

System Design

Figma

Design Systems

Visual Design

Design Strategy

Automation

Content Marketing

Demand Gen

Go-to-Market

Product Marketing

Positioning

Social Media

Brand

B2B Marketing

SEO & AEO

AI for Leaders

AI Governance

Communication

Management

People Operations

Exec Presence

Storytelling

Goal-setting

Personal Brand

Fundraising

Everyone

Operators

Data Scientists

Business Analysts

User Researchers

Customer Success

Project Managers

HR Professionals

Sales People

Lawyers

Finance

Investors

Real Estate

Educators

Creators

Executives and senior leaders who set strategy, lead teams, and drive organizational outcomes.

Broad professional audience — content relevant across many roles and functions.

Getting promoted, navigating job transitions, and advancing to the next level in your career.

How to Know You Are Ready for Fractional

What you'll learn

Why this topic matters

You'll learn from

Anessa Fike