Tue, Aug 18, 2026
4:00 PM UTC (45 minutes)
Virtual (Zoom)
Free to join
Go deeper with a course
Build Your AI Visibility System (Live Working Session)
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Will Leatherman
17K followers, $2M in revenue, LinkedIn only — Will teaches what worked.
Tue, Aug 18, 2026
4:00 PM UTC (45 minutes)
Virtual (Zoom)
Free to join
Go deeper with a course
Build Your AI Visibility System (Live Working Session)
.png&w=1536&q=75)
Will Leatherman
17K followers, $2M in revenue, LinkedIn only — Will teaches what worked.
What you'll learn
How to build a voice file from your real posts
Paste your own writing and the agent extracts the exact patterns that make a post sound like you.
How to draft posts from your real material
Feed it a call, a voice memo, or a raw take, and it writes the post grounded only in what you gave it.
How to sharpen the voice as you edit
Feed your edits back so the voice file gets closer to how you actually write every week.
Why this topic matters
Your buyers can tell when a post was written by a machine, and so can the LinkedIn algorithm. Generic AI drafts read like everyone else and get buried. This agent learns your real voice from your own posts and writes from your real material, so the drafts sound like you wrote them and carry the specifics only you have.
You'll learn from
Will Leatherman
Founder at Catalyst Content, building content systems for B2B GTM teams
Why trust me?
- Built 50+ B2B content engines — clients consistently see 3–5x content output with higher pipeline conversion, because the content is rooted in real domain expertise, not researched talking points
- Former CMO at Parcl (blockchain real estate): drove a 300% increase in user acquisition through content strategy
- Creative strategist for Primark, Campari, Kate Spade, WeWork, PepsiCo, and BMW before founding Catalyst
- Built Catalyst's entire client pipeline on LinkedIn — this is the exact system, taught live for the first time