Maven 100

FEATURED IN THE MAVEN 100

Build a High-Retention Product Experience with AI

Hosted by Amy Jo Kim, Ph.D.

500 students

What you'll learn

The 3 key differences between UX & PX

Find out what's missing from today's user experience (UX) practices & how product experience (PX) can fill the gap

The 4 stages of a high-retention PX

Learn the four key stages of your product experience journey – including why Stage 3 will make or break your retention

The 5 AI prompts that 10X your PX design

How to use tools like Claude, ChatGPT, & Lovable to visualize & test an engaging product experience

Why this topic matters

Everyone's talking about the shift from user experience to product experience. But how do you design an engaging end-to-end experience? Unlike Figma mockups, which focus on screen design, Concept Storyboards show what’s happening in your customer’s life as they use your product over time. And GenAI makes creating concept storyboards quick & easy. Join me to learn how.

You'll learn from

Amy Jo Kim, Ph.D.

CEO Game Thinking - designer on The Sims, Rock Band, Netflix, Replika

Named by Fortune as one of the top 10 influential women in games, Amy Jo Kim is a game designer turned startup coach. She helps founders & product leaders bring their ideas to life, informed by her design work on influential hits like Rock Band, The Sims, eBay, Netflix, Ultima Online, Covet Fashion, & Replika. Amy Jo pioneered the practice of applying game design to digital services & is well-known for writing Community Building on the Web (2000) & Game Thinking (2018). She's taught at Stanford University and the USC School of Cinematic Arts, where she co-founded the game design program. She holds a PhD in Behavioral Neuroscience from the University of Washington and a BA in Experimental Psychology from UCSD.

Previously at

Disney
Netflix
Electronic Arts
The New York Times
Google
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