Class is in session
4 Weeks
·Cohort-based Course
Help customers make progress with an engaging Product Journey - built with AI 🎬
Class is in session
4 Weeks
·Cohort-based Course
Help customers make progress with an engaging Product Journey - built with AI 🎬
Clients
Course overview
Quick - what's the fastest, most effective way to validate product ideas?
It's a moving target. You can build a fake landing page. Throw together Figma mockups. Or vibe-code a prototype.
But something's missing: a quick, effective way to visualize & prototype our end-to-end product experience AKA Product Journey.
Do you want to level-up your Product Experience Design skills & streamline your team's design collaboration?
In this hands-on Masterclass, you'll learn how to design, prototype & test your end-to-end product experience – with the help of GenAI tools & prompts.
You'll use your Journey Design Playbook to answer questions about your product & customer - and turn your answers into AI prompts you can use to visualize your product journey .
Then you'll use JourneyMaker, to model customer personas & build 30-day storyboards you can download & develop.
And the outcome? You'll create a prototype of your end-to-end product experience & have the knowledge & framework to implement this approach on projects. You'll also be able to run your own Journey Design workshop internally or with clients.
If you want to streamline team collaboration & build high-retention products, learning Journey Design will be a game-changer 🚀
01
Startup Founders & Teams who want to engage customers, enhance team collaboration & test ideas earlier.
02
Product Leaders & Teams who want to validate ideas faster, communicate more effectively, & drive lasting retention.
03
Builders & Designers who want better outcomes, faster concept testing, & more effective prototyping methods.
Build customer habits into your product experience
Want to make your product a habit? Learn how to use synthetic customer insights & concept testing to build habits into your product experience.
Design a compelling end-to-end product journey
Don't leave retention to chance. Learn the 4-step framework for designing an experience that gets better over time.
Prototype & test product ideas 10X faster
Use Generative AI to visualize your 30-day product experience with low-fidelity storyboards.
Live sessions
Learn directly from Amy Jo Kim, Ph.D. & Scott Kim, Ph.D. in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
16 live sessions • 64 lessons
Jul
8
Jul
8
Jul
10
Jul
10
Jul
15
Jul
15
Jul
17
Jul
17
Jul
22
Jul
22
Jul
23
Jul
24
Jul
24
Jul
29
Jul
31
Aug
5
Eugenia Kydya
Garry Tan
Gina Bianchini
Blair Ethington
Bob Moesta
Robin Allenson
Kacie Hsu
Cara Meverden
Ian Brand
Candis Best
Co-founder, Game Thinking
Amy Jo Kim is a social game designer, community architect & startup coach. She helps product leaders & innovative teams validate ideas faster & drive retention with Game Thinking - a framework based on design techniques from hit games.
Co-founder, Game Thinking
Scott Kim – co-creator of Game Thinking – is a prolific & versatile designer of puzzles, games, toys, & graphic art. In addition to his coaching & consulting work, Scott manages the Game Thinking TV youtube channel.
4-6 hours per week
Self-paced lessons
1-2 hours per week
Each week features 2 modules plus bonus content. Each module is a mix of projects, video lessons, and templates you can use right away.
Live Coaching Sessions
2-3 hours per week
We'll meet LIVE on Tue & Thu each week, to review concepts & answer questions. Need 1:1 feedback on your projects? Come to Office Hours on Thu right after class, The course ends with our Friday Storyboard Showcase, to share what you've accomplished.
Practical Projects
1-2 hours per week
Each module includes a specific, practical project where you apply the course content. The projects build towards your final outcome - an end-to-end Customer Journey Storyboard that you can take with you & continue to develop.
3 common prototyping mistakes – & what to do instead
Why storyboards help you spot retention problems earlier
How to storyboard your Customer Journey faster with GenAI
Get the free recording
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you