Free Lesson

Turn raw data into a journey map with Claude skills

30 min
Jul 28, 2026 1:00 PM
Virtual (Zoom)

In this video

What you'll learn

Find the parts of your process worth codifying

Audit your own workflow and rank which repeatable steps earn a Claude Skill before you build a single one.

Learn to create a Claude Skill for good synthesis

Look inside a working Skill: the rules, the standards, and the moments it hands the decision back to you.

Learn to apply the skill to create a journey map

Watch a Skill build a deliverable-quality journey map from real research data, start to finish, on screen.

Why this topic matters

You open a new chat and type the same seven paragraphs of context you typed last week. A Claude Skill is a playbook that runs with you every time up to your standards. Build a few and your team stops rebuilding the same guide, screener, and topline from scratch. In this lightning talk, we'll demo how to create and run a Claude Skill that turns raw interview data into an editable journey map.

You'll learn from

Mark Micheli

Mark Micheli

UXR Strategy and AI Product Design

Ann Conway

Ann Conway

Founder & CEO of Amplify, helping leading brands use AI to transform their work

See all products from Amplify