Choosing right: Claude vs GPT vs Gemini for marketing

Hosted by Tata Maytesyan

Thu, Apr 23, 2026

2:00 PM UTC (30 minutes)

Virtual (Zoom)

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Product Positioning Workgroup
Tata (Tatevik) Maytesyan
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What you'll learn

Learn how to choose the right AI for the task at hand.

Get clearer on which tool fits research, writing, analysis, strategy, or execution.

Understand the differences between today’s top AI tools.

Compare GPT, Gemini, Claude, and Cowork and decide which one is the best for your daily workflow.

See how to keep the right tools in your AI stack.

Learn how to evaluate your toolkit and remove what no longer helps.

Make smoother transitions between AI tools.

Learn how to switch to another AI tool without losing momentum.

Why this topic matters

With so many AI tools promising similar results, it is easy to waste time, money, and energy on the wrong setup. This session compares the main options to help you understand what each tool is best for and choose what actually fits your needs.

You'll learn from

Tata Maytesyan

AI in Marketing expert, CEO Grow Global Tech, ex. Picsart, Nike

Tata brings a unique blend of experience from the corporate world, working with world-leading brands like Nike, and extensive experience in startups as an advisor and executive at Picsart, Sololearn, Pangaia, Rask.ai, and others.

She has been at the forefront of AI since 2019, leading multiple teams and projects - from foundational model development to practical applications across different departments.

Today, as CEO of Grow Global Tech, a product growth consultancy and growth marketing talent trust, Tata and her team help tech startups scale their marketing using AI-first process improvements.

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