B2B Sales: Mastering Urgency Without Pressuring Your Clients

Hosted by Scott Taback

66 students

What you'll learn

How to uncover and validate real urgency signals

Spot and confirm real timing triggers in discovery to meet buyers where they are and move forward together.

Use modern tools to build mutual momentum

Master strategies like Mutual Close Plans & Account Maps that empower your buyer and move the deal forward together.

Advance Deals Confidently Without Pressure

Use simple buyer first tactics to advance deals forward without the “quarter-end panic” energy that kills credibility.

Why this topic matters

We’re halfway through the year. That means the clock is already ticking on your pipeline if you want deals to close before year-end. Now’s the time to uncover and harness the real urgency that’s already there. Instead of pushing with pressure (and losing trust), learn how to surface authentic urgency at every stage. Finish strong, hit your targets, and keep relationships intact.

You'll learn from

Scott Taback

Accomplished 20 Year Enterprise Seller -Salesforce, IBM, Sprinkr

Scott Taback is a proven enterprise sales leader who’s spent 25 years at the front lines of complex, high-stakes deals. From IBM to Salesforce, Sprinklr to Yext, and even at scrappy startups, Scott has consistently been the person who broke into the toughest accounts and landed the deals others thought were impossible. He’s closed 7- and 8-figure contracts, opened new markets, and taken home top awards year after year—including multiple President’s Clubs and #1 AE rankings.


What sets Scott apart isn’t just his resume, it’s his ability to adapt and win in any sales environment. At Fortune 500s, he learned the power of process and political navigation. In the startup world, he built from scratch with no brand recognition, no SDRs, and no inbound just creative prospecting, relentless research, and execution. He’s led major account plays, built pipelines with no support, and figured out how to stand out when no one knew his company’s name. It’s this mix of enterprise muscle and entrepreneurial grit that makes his approach unique.


Now, Scott coaches modern sellers, founders, and consultants on how to land high-value, net-new logos using both timeless strategy and cutting-edge tools. He’s not here to preach about “relationships” like it’s 2005, he teaches real-world tactics that work today: AI-assisted outreach, creative prospecting, bold positioning, and closing strategies built for modern buyers. Through The Creative Hunter, Scott is helping the next generation of sellers build pipeline, win trust, and close bigger deals without relying on a big brand or bloated tech stack.

Previously At

Salesforce
Sprinklr
Yext
SugarCRM
Adobe
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