Position Your AI & Agentic Apps to Win
Hosted by Anurag Wadehra
What you'll learn
Choose the right AI growth strategy
Compare ROI of AI-enhanced versus AI-first strategy, with real examples.
Craft clear business value props for AI capabilities
Learn thru an example how to build outcome-based value props for AI capabilities, targeted at business users and buyers.
Learn how to add AI agents to enhance business value
Discover how AI agents can automate workflows or help users improve key business metrics, like customer service costs.
Why this topic matters
AI is changing how value is created in business. By comparing AI-enhanced and AI-first strategies, you’ll learn how to layer AI into current software products to improve differentiation. Through an example, this session demonstrates how to create value props for AI and agent capabilities tied to real business outcomes.
You'll learn from
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Anurag Wadehra
ex-Google, P&G | Scaled 6 startups to $100M+ | CMO @ 2 public SaaS Co.
Coached and mentored 100+ tech CEOs, founders and operators.
- Blog: Growth Matters
- Online courses and videos on positioning for AI-led growth, scaling GTM and finding PMF.
- Chair, GTM programs at TiE Silicon Valley Community.
- Mentor at Stanford’s StartX, Alchemist, Polsky Center for Innovation at University of Chicago and SaaSBOOMi, India’s largest SaaS founder community.
Previously at
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