Mastering AI Search & LLM Optimization
Hosted by Mostafa Elbermavy
What you'll learn
AI Search & Brand Impact Assessment
Understand how AI search is reshaping traffic and brand visibility.
AI Search Strategy & Future-Proofing
Learn how to optimize your content and SEO assets for AI Answer Engines.
Measuring & Tracking Performance
Learn how to monitor AI search visibility and measure impact effectively.
Why this topic matters
Search – a primary traffic and growth driver for brands, is undergoing transformation. Currently, over 58% of searches result in “zero clicks”, never leaving the search results page.
The advancement of LLMs like ChatGPT, Gemini etc along with evolution of voice assistants such as Alexa, Siri and Google Assistant, is shifting the paradigm from traditional search to more dynamic “answer engines".
You'll learn from
Mostafa Elbermavy
CEO & Founder of NoGood and Goodie AI
Mostafa is also the founder of NoGood, a leading performance and growth marketing agency in New York City. He is also a growth engineer at heart with years of experience in building growth teams and accelerating revenue growth for category leading startups and Fortune 500 brands including Microsoft, P&G, Amex and ByteDance. He started his career in search and has been passionate about it ever since.
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