Free Lesson
The "So What?" Masterclass
30 min
Jun 3, 2026 12:00 PM
Virtual (Zoom)
In this video
What you'll learn
Spot the level your work is stuck at and lift it
You'll know which level your last presentation stalled at and the exact move that would have lifted it.
Get verbatim wording that turns "thanks" into "yes"
Walk out with the exact language for three real scenarios - a buried audit, a capacity ask, an AI pilot.
Pressure-test your next exec readout in 60 seconds
A repeatable self-check you can run on any slide, status, or Slack before it leaves your screen.
Why this topic matters
Technical skills get you hired.
Communication, influence, and visibility decide how far you go.
Most data managers I work with are technically excellent and quietly stuck.
This session gives you the simplest framework I teach for fixing that. By the end, you'll know exactly why your last presentation went sideways and what move to make so the next one doesn't.
You'll learn from

Pier Martin
VP of Data, Analytics and AI at ZEAL Network (ex-Wayfair, ex-Wunderflats, ex-MD)