Free Lesson
Building a Personal Brand Without the Cringe
45 min
Oct 21, 2026 3:00 PM
Virtual (Zoom)
In this video
What you'll learn
Reframe self-promotion as a generous act
If your work helps people, hiding it isn’t modesty. See the mindset shift that gets you past the cringe of showing up.
What to do when nobody’s watching (yet)
Why build momentum by banking content before you launch, handle zero views and trolls, and ignore influencer benchmarks.
Build trust before reach - grow an audience that sticks
Know your audience’s world better than they expect, give them tools they can use today, and let results do the talking.
Why this topic matters
Good work doesn’t speak for itself, whether it’s a course, a business, or a career. Most SMEs post sporadically, get no traction, and quit. Not because they lack talent, but because putting yourself out there feels like bragging, and the people who need their help never find them. I don’t consider myself a marketer, but I learned that marketing is a system you can build. I look forward to sharing how I built mine so you can build yours.

