AI & The Personal Touch: CRM & The Data Goldmine

Hosted by Matt Spangler and Skye Michiels

501 students

In this video

What you'll learn

How to maximize your CRM tagging for AI

Learn to tag your contacts to maximize AI effectiveness & ensure you focus on the relationships that drive revenue.

AI-Powered "Deep Research"

Discover how to use AI to scan your inbox, uncover missing contacts, and automate research on your list.

Your Daily Playbook

Build a "Daily Playbook" that uses AI to tell you exactly who to call and why, based on your real history.

Why this topic matters

AI Real Estate leader Matt Spangler and Real Estate Coach Skye Michiels are teaming up to train agents how to mesh human intuition with AI speed. This series is focused on helping you automate your 2026 outreach without losing the personal connection. This is the first of 3 sessions throughout Q1.

You'll learn from

Matt Spangler

Former Compass CMO w/ over a decade in real estate tech & agent coaching

Former Compass CMO w/ over a decade in real estate tech & agent coaching.

Matt has over 20 years as an entrepreneur and executive. From 2014-2022 he led all brand and marketing at Compass (COMP) from 40 employees to the #1 independent real estate company in America. He was the first marketing hire and built every aspect of the brand including a national in-house group that serviced the marketing needs of 30k+ real estate professionals across 50+ US cities.

Since 2023 Matt has served as an advisor to tech leaders & CEOs and a AI marketing coach to top Real Estate agents. His previous courses have been attended by over 1000+ agents across the country. Every course focuses on how AI can integrated into your business to grow your brand and get back valuable time.

Skye Michiels

Founder of With Heart Coaching & former Head of Coaching at Compass

Driven by a deep passion for education and a genuine love for creating meaningful connections, Skye Michiels is a recognized Motivational Speaker, Coach, and leader in the Real Estate industry.

His mission? To empower Real Estate professionals and entrepreneurs with the tools, strategies, and mindset needed to take their business to the next level and live their most fulfilled life.

He is the founder of The 6AMERS and Happier Human— powerful motivation and accountability groups that have become a lifeline for over 5,000 agents seeking community, positivity and better balance.

Through his work with With Heart Coaching Skye has helped over 30,000 real estate agents and entrepreneurs across the country.

He is dedicated to continuing to help agents grow their teams, businesses, and themselves—with heart.

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