How to find effective channel partners for your business

Hosted by Sergey Yudovsky and Alex Astafyev

Tue, Aug 11, 2026

3:30 PM UTC (30 minutes)

Virtual (Zoom)

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Partnership Revenue for Founders and SMB Owners: Your Channel Engine from Zero
Sergey Yudovskiy and Alex Astafyev
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What you'll learn

Identify the partner types worth your time

Apply an easy filter to potential partners and find companies that will generate revenue for your business

Develop an Ideal Partner Profile

Simple method to define revenue-generating partner that will be your guiding star

Avoid costly mistakes in partnership building

Don’t waste your time and resources on “dead” partnerships

Why this topic matters

You'll learn from

Sergey Yudovsky

2x YC-backed Founder

2x YC-backed Founder: ElectroNeek (W20) & Adentris (X25) | Channel-first growth

Sergey Yudovsky is the Co-Founder of two YC-backed companies: ElectroNeek (YC W20), a globally recognized RPA and hyperautomation platform for MSPs, and Adentris (YC S25), an AI-powered revenue integrity and compliance platform built for health systems.

With 18+ years of experience building and scaling companies across AI and enterprise software, Sergey has grown a profitable B2B business to $5M ARR without venture capital and co-founded global platforms used across multiple industries.

Today, Sergey also serves as Venture Partner at Big Sky Capital VC, where he invests in and advises early-stage YC-backed startups on product strategy, applied AI, go-to-market execution, and scalable partnership models.

Alex Astafyev

Channel partnerships leader and startup mentor

Experienced Channel Leader and Co-Founder (Y Combinator W2020 Alumni) skilled in building and scaling global channel sales for B2B SaaS startups, driving resell/co-sell ARR growth via partnerships across Technology, SI, GSI, Referral, Resell, VAR, and OEM channels.

Skilled in aligning partner strategies with organizational goals to unlock new revenue streams, accelerate market expansion, and deliver predictable growth. Proven success in partner enablement and education, analyst relations, and PR/media strategy, winning consistent recognition in top analyst reports and industry awards for the company.

Global business leader with demonstrated success in investor engagement, market expansion, and ecosystem development.

ElectroNeek
Y Combinator
Adentris
See all products from Sergey

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