Lightning Lessons

ChatGPT vs Claude: AI Product Onboarding Teardown

Hosted by Ramli John and Andrew Capland

Wed, Oct 1, 2025

4:30 PM UTC (30 minutes)

Virtual (Zoom)

Free to join

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Product Onboarding Masterclass
Ramli "RJ" John
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What you'll learn

Spot Common Onboarding Mistakes That Kill Adoption

See which AI product creates instant value vs confusion during the critical first 5 minutes of user experience.

Decode Psychology Behind AI Onboarding Choices

Understand why certain prompts, layouts, and flows make users feel confident vs overwhelmed in AI products.

Identify What Makes AI Products Sticky vs Abandoned

Learn which onboarding elements drive long-term engagement vs one-time usage in conversational AI tools.

Apply AI Onboarding Lessons to Your Own Product

Get actionable takeaways for improving first-time user experience, regardless of your product category.

Why this topic matters

AI products have the highest user expectations but the lowest patience for complexity. ChatGPT and Claude represent billions in investment and millions of users—their onboarding choices reveal what works at scale. We'll dissect their psychology, identify what drives activation vs abandonment, and extract lessons you can apply immediately to improve your product's first impression.

You'll learn from

Ramli John

Founder, Delight Path. Bestselling author of Product-Led Onboarding (+40K sold).

Ramli John is the founder of Delight Path and the bestselling author of the book Product-Led Onboarding (over 40k copies sold) and EUREKA: The Product Onboarding Playbook for High-Growth B2B Companies.

Andrew Capland

Founder, Delivering Value. Former Head of Growth at Wistia and Postscript.

Andrew is an advisor, coach, and former Head of Growth. He spent the last 13 years working at B2B SaaS startups, and he founded Delivering Value to help others succeed in growth roles.

Previously at

Wistia
Postscript
HubSpot
Appcues
GoDaddy

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