Stop Using AI as a Tool. Use It as a Thinking Partner.

Hosted by Mary Beth Hazeldine

In this video

What you'll learn

Diagnose any presentation using the AVP framework

Apply three diagnostic questions to any deck: Where is the Action? The Value? The Proof?

Identify where Action, Value and Proof are missing

Spot the gaps that kill persuasion — a buried ask, a missing so-what, proof with no connection.

Apply the So-What Filter to cut wasted slides

Run every slide through a single question that removes everything not earning its place.

Rewrite a topic-organised deck into a persuasive one

Transform a chronological outline into a persuasion-first structure using the AVP sequence.

Use AI to restructure your outline around AVP

Use a specific AI prompt to restructure a topic-organised outline around Action, Value, and Proof.

Why this topic matters

Most presentations fail not because the content is wrong — but because it is organised in the order you discovered it, not the order your audience needs. AVP — Action, Value, Proof — is the persuasion architecture that fixes this. You will diagnose any presentation in minutes, restructure it for impact, and use AI to do it faster. Applicable to your next boardroom, budget, or client pitch.

You'll learn from

Mary Beth Hazeldine

Ex JPMorgan, PwC, Commerzbank & RBS | Persuasion coach to HSBC, Morgan Stanley, UniCredit & BNP

For 24 years I held senior roles at JPMorgan Chase, PwC, Commerzbank and RBS — not as a trainer, but as the executive reviewing proposals, approving funding, and deciding whose ideas got traction.

I left banking to join Winning Presentations: 16 years training thousands of executives and teams at HSBC, Morgan Stanley, BNP Paribas, UniCredit and beyond.

My Psychology degree, NLP Master Practitioner, and Clinical Hypnotherapist qualification mean I work on the whole problem: not just structure and slides, but the psychology of why people lose rooms — and how to change it. Both programmes use AI as a strategic thinking tool — not technical, not complex, but powerful for communicating clearly and winning decisions.

Nobody else brings this combination. Look for it. You won't find it.

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