practical skills and tangible tools to accelerate your career immediately

Harnessing AI for E-Commerce's 5 Bold Bets

Hosted by

Jamie A. Lee

Thu, Jun 6, 2024

6:00 PM UTC (30 minutes)

Virtual (Zoom)

Free to join

What you'll learn

3 ways to drive immediate revenue to your eCom business

No extra budget? No prob. We'll discuss initiatives you can run (with real world examples) to impact your business today

2 big bets to drive profitable growth in 2024 & beyond

We'll go through tactics to drive profitability and launch new business models to get you thinking about the future

Quick applications of AI to all 5 business pillars

We'll chat through simple AI applications you can apply now to accelerate your 5 bold bets

Why this topic matters

In 20 minutes, we'll go over key tactics to help you achieve digital 2024 targets with no additional paid media dollar, workstreams to accelerate your path to profitability, and easy (free!) ways you can apply AI to your eCom initiatives today.

You'll learn from

Jamie A. Lee

eCom VP/exec, w/ 14+ yrs of growing eCom @ Nike, Walmart, Vital Proteins, Everlane. Current eCom advisor to early stage brands @ Stripes Co

Jamie is an eCommerce exec with 14+ years of experience of driving digital & omnichannel growth across established brands (Nike, Walmart, EA, & Sony) and growth brands (Vital Proteins, Everlane).

She teaches eCommerce 201 on Maven - the top eCommerce course on-platform with a 5/5 rating.

Notable highlights: She was on the founding team of Walmart's Online Grocery service, scaling from markets 1 to 1000+; as GM, built Nike's new Global Apparel eCommerce org & team from scratch and launched new product lines (maternity, yoga, Hijab); and as VP of Digital led Vital Protein's eCom team to profitable growth (team building, channel development via DTC & Amazon) that completed a full Nestle acquisition.

She has spoken at conferences such as eTail (West & East flagship events) on digital growth, acquisition, and profitability; and has guest lectured at her alma matters, UC Berkeley (MBA) and University of Southern California (Bachelors) and at NYU + UC Dublin.

She has also recently been named 30 Most Influential (eCommerce) in '22 and Top Women in Retail on the Rise in '21.

Previously at

Vital Proteins

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