From Story to Alignment: How to Get People Behind an Idea
Hosted by Elliott Rayner and David Beckett
Thu, Aug 27, 2026
5:00 PM UTC (1 hour)
Virtual (Zoom)
Free to join
Go deeper with a course

Thu, Aug 27, 2026
5:00 PM UTC (1 hour)
Virtual (Zoom)
Free to join
Go deeper with a course

What you'll learn
Why most good ideas never get the green light
The framework for convincing busy people
Pitch thinking beyond the pitch
Why this topic matters
You'll learn from
Elliott Rayner
20 years turning complex products into compelling narratives using the science of storytelling.
Elliott Rayner is a Fractional Head of Storytelling, helping product & marketing teams turn complex products into clear, compelling product narratives. His work is grounded in the science of storytelling and a background in neuroscience, combined with 20+ years of experience across global brands and high-growth scale-ups. The frameworks Elliott developed along the way now power his course, book, and workshops — helping teams craft clear, compelling strategic narratives. He was recently recognised as one of the UK's top product marketers, ranking 7th on the list of most influential in the field.
Today, as a fractional head of storytelling, he helps teams transform complex ideas into clear, compelling strategic narratives.
David Beckett
Founder of Best3 Minutes. TEDx Speech Coach, and Creator of The Pitch Canvas©.
David has coached 3,000+ startups to raise over €500M in investment and trained 42,000+ professionals at companies including Booking.com, Netflix, IKEA, PwC, Toyota, and Shell. After a 16-year corporate career at Canon, he has spent 13 years helping people get their story across clearly and convincingly.