How to actually use AI in marketing
Hosted by Tata Maytesyan and Vincent Tresno
What you'll learn
Understanding AI and it's capabilties
Breaking Down AI Use Cases in Marketing (real cases)
From ChatGPT to AI-Driven Workflows
Decision Framework: When to Automate with AI
Bonus materials 🎁
Why this topic matters
You'll learn from
Tata Maytesyan
AI in Marketing expert, CEO Grow Global Tech, ex. Picsart, Nike
Tata brings unique blend of experience in corporate world working with world leading brands like Nike and extensive experience in startups as advisor and executive at Picsart, Sololearn, Pangaia, Rask.ai and others.
She has been at the forefront of AI since 2019 and led multiple teams and projects from foundational model development to practical applications across different departments.
Now, as CEO of Grow Global Tech - product growth consultancy and growth marketing talent trust, she and her team help tech startups scale their marketing, using AI first process improvements.
Vincent Tresno
Growth advisor, ex CMO at Rocket Internet, lecturer, co-author of "Think Growth"
Vincent has a a vast growth marketing experience from his role as CMO at a unicorn startup and 20+ years working with over 80 companies across the globe.
He combines strategic vision with practical execution, having developed proven frameworks that identify key growth opportunities through comprehensive analysis and data-driven methodologies.
Now, as an independent growth advisor and university lecturer, he helps companies integrate AI tools into their marketing strategies, focusing on practical applications that deliver real-world results rather than theoretical possibilities.
Previously at
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