Launch Your Side Business with AI
Hosted by Victoria Sheer
Tue, Feb 24, 2026
5:00 PM UTC (30 minutes)
Virtual (Zoom)
Free to join
Tue, Feb 24, 2026
5:00 PM UTC (30 minutes)
Virtual (Zoom)
Free to join
72 students
What you'll learn
AI-powered market research in under 5 hours
Tips how to test willingness to pay
From research to positioning
Real case study walkthrough
Why this topic matters
You'll learn from
Victoria Sheer
Example: Co-founder of 12BRAVE (ex-Product Lead Henkel, Aldi)
Victoria is a Product Leader turned entrepreneur with 12+ years of experience building and scaling products at companies like SAP, Henkel, and ALDI Süd.
After spending 6 years successfully running a portfolio career alongside corporate roles, she went all-in on entrepreneurship in 2025.
Why she is teaching this:
She founded 12BRAVE and developed a curriculum together with other successful ex-corporate entrepreneurs like an ex-Deloitte partner, ex-Capgemini Senior Manager, Head of Product Experimentation from Zalando and many more.
Together, they created a program for senior tech professionals who want to stop overthinking and start a side business.
Their approach is grounded in real tactics that work for both side projects and full-time businesses like consulting and SaaS. This isn't about inspiration. It's about learning how it actually works based on what did work for others.
Her approach:
By now she has coached 100+ professionals across Europe and the US, helping them go from idea paralysis to first paying customers in 12 weeks without quitting their jobs.
She believes side businesses should start smart and without paid marketing. Across all her projects, my marketing spend has been zero.
Everything she teaches comes from hands-on experience:
- validating ideas fast,
- positioning offers that sell,
- using AI to compress months of work into days.
What you'll get:
You'll see that starting a business is actually possible. She'll show you how to test quickly, learn what works, and move forward without wasting time.
Background:
- Master's in IT Strategy and Business Intelligence.
- 12 years in Product Management
- 6+ years running side businesses: as a certified Product Management instructor, mentor, consultant and community organizer.
- Visiting Lecturer at International School of Management.
- Speaker at major European product conferences.
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