Build a Repeatable GEO Business: Don’t Just Learn GEO. Learn How to Sell It.

Noriko Yokoi, PhD

Your 90-Day AI Visibility Plan

Sushmita Mohapatra

Building the Future of Marketing

Learn to land GEO clients, price your services, and build recurring revenue.

This isn't another course about why AI search matters. You'll learn how to turn GEO knowledge into services clients will pay for.

We don't believe in hype or telling you what you want to hear. GEO is evolving so rapidly that what works today may change in six months. We don't pretend to have all the answers. Instead, we give you a solid foundation to build on, starting with manual GEO tracking so you understand how AI visibility works before relying on tools.

Through real-world examples, live demonstrations, and practical exercises, you'll learn how to conduct GEO audits, identify prospects, package and price your services, develop compelling proposals, and build recurring client relationships.

You'll then put your knowledge into practice with Findabl to measure brand visibility, analyze competitors, identify opportunities, and create client-ready recommendations.

By the end of the course, you'll have the practical skills, tools, and confidence to launch or grow your GEO consulting business, along with a foundation to keep learning and adapting as the discipline evolves.

What you’ll learn

Learn how brands get found in AI search and build a 90-day strategy to compete for the answers that matter.

  • Understand how AI search is creating demand for new marketing services.

  • Identify businesses with AI visibility gaps, clear needs, and the budget to invest in GEO services.

  • Learn how relevance, authority, content, citations, and context influence brand visibility in AI search.

  • Learn how to assess AI brand visibility, citations, and recommendations without relying on automated tools.

  • Compare tool methodologies, metrics, and limitations to select the right solutions for clients.

  • Use Findabl to conduct client-ready audits and identify actionable opportunities.

  • Understand how website and GEO audits and in-person workshops can attract prospective consulting clients.

  • Learn how to scope projects, price your work, and protect your margins.

  • Develop repeatable deliverables that demonstrate value without consuming all your time.

  • Differentiate your GEO expertise and develop a compelling approach to attracting prospective clients.

  • Discover creative, low-cost customer acquisition strategies beyond traditional prospecting.

  • Use Reddit, Product Hunt, webinars, and Luma events to build credibility and generate qualified leads.

  • Turn AI visibility findings into practical recommendations clients can act on.

  • Leverage ready-to-use worksheets and templates to accelerate your GEO consulting practice without starting from scratch.

  • Stay ahead of GEO trends, emerging tools, and evolving best practices to keep your expertise relevant in a rapidly changing field.

  • Define your ideal clients, positioning, services, and pricing.

  • Develop a business that's recurring and sustainable.

  • Leave with a practical roadmap to launch or grow your GEO business.

Learn directly from Noriko & Sushmita

Noriko Yokoi, PhD

Noriko Yokoi, PhD

AI Search & Brand Visibility | Founder, Findabl | Ex WPP, Omnicom, IPG

Omnicom, WPP, IPG
Omnicom
IPG
WPP
Sushmita Mohapatra

Sushmita Mohapatra

Digital transformation and AI marketing leader driving growth across global bran

See all products from Noriko

Who this course is for

  • 1. SEO & AI Consultants

    Expand your SEO expertise into AI search and GEO. Make the leap by mastering a fundamentally new type of search.

  • 2. Marketers & Brand Leaders

    Understand how AI search works so you can confidently build, guide and oversee your brand’s AI search strategy.

  • 3. Future AI Search Consultants

    Learn AI search from the ground up and build the hands-on skills to launch your own AI search consultancy.

What's included

Live sessions

Learn directly from Noriko Yokoi, PhD & Sushmita Mohapatra in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Access to Findabl.app

3-month access to AI search platform

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

5 live sessions • 8 lessons

Live sessions

5 hrs

5 hours of live workshops, reviews, and Q&A 3–5 hours of asynchronous learning and hands-on exercises Build your 90-Day AI Visibility Blueprint throughout the course Leave ready to execute your plan over the next 90 days

90-Day AI Visibility Blueprint

3-4 hrs

The 90-Day AI Visibility Blueprint will be built throughout the two-week course. You’ll work on it each day, applying what you learn as you go. After the course, you’ll spend the next 90 days executing your plan.

Asynchronous learning

3-5 hrs

Short video lessons explaining AI search, GEO, brand, citations and measurement AI Buyer Journey exercise to identify and prioritize customer questions Hands-on LLM exercises using ChatGPT, Gemini, Claude and Perplexity Findabl exercises to measure visibility, competitors and citations Website/content audit to identify AI search gaps and opportunit

Week 1

Jan 11—Jan 17

    Week 1: Understand the New Search Landscape

    4 items

    Jan

    11

    Week 1: Live Course

    Mon 1/113:00 PM—4:30 PM (EST)

    Jan

    15

    Optional: Week 1: Q&A

    Fri 1/153:00 PM—3:30 PM (EST)
    Optional

Week 2

Jan 18—Jan 24

    Week 2: Building a repeatable GEO practice

    3 items

    Jan

    18

    Week 2: Live Course

    Mon 1/183:00 PM—4:30 PM (EST)

    Jan

    22

    Week 2 Q&A

    Fri 1/223:00 PM—3:30 PM (EST)

Frequently asked questions

Maven for Teams

Reimbursement

Get your company to pay

Everything L&D needs: email template, receipts, and certificate of completion.

Get reimbursed

Team discount

Learn with your teammates

Save 20%+ when 2 or more teammates enroll in the same cohort.

Save 20%+ with a team

Private cohort

Run a cohort for your org

A dedicated cohort with a custom schedule and curriculum, tailored to your team.

Book a private cohort

$695

USD

Jan 11—Jan 25
Enroll