Makeover Your Personal Brand in 1 Day
Maggie Blackburn
Portfolio Career Strategist
Stop waiting to update your LinkedIn and website. Do it live, with feedback.
You're creative, multi-dimensional, and dynamic but yet, your online presence doesn't reflect that.
Without a clear personal brand, you’re leaving opportunities on the table. When your message is cohesive, you stop overthinking every post, build trust faster, and start attracting aligned clients and opportunities without selling your soul.
In this 3.5-hour working session, you won't just learn how to improve your personal brand, you'll actually do it live.
By the time we wrap up, you'll have completed a personal brand makeover, which includes:
A cohesive positioning statement: Weave together the various things you work on
A personalized voice and tone guide: So you can input it into Claude, and you don't have to start from scratch
A LinkedIn and About page you're proud of: A refreshed LinkedIn bio, about section, and cover image ready for Spring
If you've been delaying updating personal brand, this is your sign!
Workshop agenda
- 12:30PM EDT
Define Your Positioning as a Multi-Passionate
We start with the foundation: getting you to one overarching statement that captures who you are, who you help, and why it matters, even with multiple passions.
- 1:30PM EDT
Create a Voice & Tone Guide with Claude
Here you will learn what to input into Claude and create voice and tone guidelines with Claude.
- 2:15PM EDT
Break
During the break, I'll review your positioning statements and provide feedback.
- 2:30PM EDT
Make Your LinkedIn Page Match Your Vibe
You'll learn how to apply your personal brand to your LinkedIn tagline, about section, and cover image to make it unique to you.
- 3:00PM EDT
Live Working Session
Update your LinkedIn + Website about page using the positioning statement and voice & tone guide you just built, with live feedback from me and the group.
- 3:45PM EDT
Wrap Up: Learnings & Next Steps
We'll wrap up the day with learnings and how we want to carry this momentum forward.
- 4:00PM EDT
Optional Q&A
We'll finish off the workshop with an optional Q + A to answer any questions on how to move forward.
Learn directly from Maggie
Maggie Blackburn
Marketing Strategist & Multi-Passionate Solopreneur
Who this workshop is for
Current or Aspiring Portfolio Careerists who want to build their personal brand
Multi-Passionate Solopreneurs & Freelancers whose LinkedIn and website doesn't fully capture what they do
Anyone who's been meaning to update their online presence but hasn't because it feels overwhelming alone
Prerequisites
Access to Claude
We'll be using Claude to help create our voice and tone guidelines + uploading to Claude for future reference.
Writing Samples (if you have them)
Access to 3-5 writing samples you can upload to Claude.
Working Internet
This course, while live, will be remote. A good internet connection is vital
What's included
Live sessions
Learn directly from Maggie Blackburn in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Testimonials
Maggie’s coaching was exactly what I needed to get unstuck. She helped me reframe my mindset and develop a clear action plan, and I highly recommend her!
Liz G
Senior Product Marketing ManagerI’m so grateful for Maggie and the clarity she gave me in exactly the moment I needed it. I walked away feeling clearer, grounded, and confident in my next steps!
Catharine Cooper
Founder of Beyond Her Vision
Frequently asked questions
$299
USD