Stop Sounding Like Every Other Resume: for Marketing & GTM Leaders Between Roles
Lianne Stewart
Career narrative strategist, ex-Meta
Being seen more won't get you hired. Being understood correctly will.
You've hired people. You've read the stack of resumes where every summary says some version of "strategic leader who brings teams together to drive growth."
Now you're between roles, and yours says it too.
You've done the work. You rewrote the resume, reworked the LinkedIn headline, maybe ran all of it through AI with instructions to be brutal.
It still reads like everyone else with your title, because plenty of people can claim the same outcomes.
What's missing is how you do it.
Without it, interviews go flat, people say "I don't know where you fit," and your network has nothing specific to pass along to potential employers.
You market products for a living, and doing it for yourself is still the hardest brief you'll get.
In this workshop you write the one line that says how you work, a small room tests whether it sticks, and I read every line.
What you’ll learn
Learn to see your own blind spots, then build a career narrative that turns being liked into being advocated for.
You draft it in the session from your own words, and the room tests it before you leave. A working draft you can use the next morning.
We run a logo-swap on your summary: take your name and employers off and see who else it could describe. You do it live, on your own line.
Three sources: two questions I ask every 1:1 client, the projects that kept you up at night in a good way, and your former colleagues
No breakout rooms and nobody is put on the spot.
A varied background often means searching under the wrong title. We match your line to the roles that actually ask for how you work.
Workshop agenda
See Why Your Summary Sounds Like Everyone Else's
You arrive with your champion's answer to a scripted question. Then you go through three easy tasks to mark every claim that anyone with your title could make.
Find Your How and Draft Your Line
Work through three sources in writing: your champion's words, two questions I ask every 1:1 client, and the work that never felt like work. Then draft one sentence.
Test the Line, Then Name the Seat
I rework two or three volunteer lines live. The room types back the lines it remembers. You match yours to two or three job titles and leave knowing where it goes first. No breakout rooms.
Learn directly from Lianne
Lianne Stewart
Ex-Meta narrative strategist. Career branding for senior leaders.
Who this workshop is for
Marketing and GTM leaders between roles whose varied background gets the response "you've done so much, I don't know where you fit."
Senior marketers who have rewritten their resume and LinkedIn several times, with or without AI, and still sound like everyone else.
- Long-tenured leaders from well-known companies whose story leans on the logo more than on what they personally did there.
What's included
Live sessions
Learn directly from Lianne Stewart in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
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Frequently asked questions
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Reimbursement
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Everything L&D needs: email template, receipts, and certificate of completion.
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A dedicated cohort with a custom schedule and curriculum, tailored to your team.
Book a private cohort$250
USD
12–1:30pm EDT