For Fractionals Who LOVE Their Craft: Build Your Notion Biz Brain in 2 Hours
Hillary Lyons
helps scale content w/out losing voice
Stop wasting your brilliance (and time) on scattered tools & fragmented context.
AI should help you move faster. Instead, it often adds more cleanup: scattered docs, generic drafts, and too much time spent making the output usable.
You didn't sign up to be a maid. You're a marketer. So why clean up after AI?
Context is what keeps your from paying the rewrite tax every time you prompt.
In this hands-on workshop, you’ll build your "business brain" in Notion via a context hub that gives your voice, offers, proof, and working process one clear home. You’ll use Syntropy’s Single Source of Truth template and Brand Interviewer toolmate to turn scattered knowledge into reusable business context your AI can reference every time to produce on-brand first drafts faster than ever.
Because Notion AI isn’t another chatbot you re-brief every morning. It’s a 24/7 assistant that lives inside your workspace, references your source materials, and runs on your best practices instead of guessing.
Best of all, Notion is model-agnostic, meaning you get access to GPT, Claude, Gemini, and other frontier models for the same $20/mo.
This is for experienced marketers who already have taste, strategy, and standards. The goal is to make those standards easier for AI (and humans) to follow.
What you’ll learn
Turn your expertise into living AI context, so you can create quality work faster without lowering your standards or burning out.
Connect your Notion to high-signal sources like Gmail, Drive, Slack, or client docs.
Practice prompts to pull the right context, from the right places to make AI sound more like you.
Structure your context so it's intelligible & actionable to humans & AI.
Personalize instructions with your preferences, processes, and standards.
Add rules for tone, quality control, and human review.
Include visual cues to distinguish between AI-generated and human work for good governance.
Use the Brand Interviewer to refresh your SSoT after any pivot or product launch (and to establish clients' brand truths).
Query Notion AI for strategic insights and creative ideas tailored to your business .
Notion AI improves over time as it captures memories, preferences, and processes to enhance outputs.
Run simple prompts after calls, launches, and client shifts to maintain context
Query your SSOT for deeper insights, patterns, and missing context.
Maintain real-time context without rebuilding your system from scratch.
Workshop agenda
Intro: context problem (5 min)
Set the promise, audience, and ground rules: we’re consolidating, not migrating, and AI drafts stay human-reviewed.
Notion 101 + pre-work review (20 min)
Walk through template navigation, source connections, and housekeeping. Then we'll explore Notion AI's use cases and benefits (as well as other AI resources within Notion).
SSoT breakout build (45 min)
Split into 3–4 rooms. Each group chooses one SSOT doc to start, uses Brand Interviewer, and notes what’s filled, stuck, and next.
Hot seats + practice prompts (25 min)
Use the doc participants built to tag context, run one useful output, and discuss what improved and what context is still missing.
Notion Skills Demo: Identify AI Tells (15 min)
Show how to scan your content for AI red flags and suggest alternative copy. Learn how to turn any Notion page into a skill!
Close: first-week plan + 1:1 (10 min)
Assign one follow-up doc, point to the prompt bank, and have participants book the bonus 30-minute 1:1 within 30 days.
Learn directly from Hillary
Hillary Lyons
Founder at Syntropy, Fractional CMO with 10+ years in startup marketing.
Who this workshop is for
Fractional marketers tired of rebuilding context every time they switch tabs, tools, or brands.
Micro-agencies (2-10 people) that need consistent, on-brand output without making the founder review every draft.
Solopreneurs who want AI support that sounds like them, not a generic content vending machine.
What's included
Live sessions
Learn directly from Hillary Lyons in a real-time, interactive format.
Notion 101 + setup walkthrough
Learn how to navigate the template, connect useful sources, and understand what to do if your setup is incomplete.
Personalized Notion AI Instructions Template
A template (and best practices) to ensure your AI assistant's instructions are actually designed to take work off your plate (not produce more)
Lifetime SSOT template access
Keep Syntropy’s Single Source of Truth template in your workspace and revisit it whenever your brand, offers, or clients evolve.
Brand Interviewer Toolmate
Use the Brand Interviewer to turn scattered ideas, client insights, and half-formed strategy into structured brand context over time.
Identify AI Tells skill
Test AI-generated drafts against your AI Tells Library to ensure no red flags slip through the cracks! You library is a dynamic database so you can add tells over time.
Quarterly audit prompt bank
Use simple prompts to scan recent work, spot brand drift, and keep your context current without rebuilding from scratch.
Free 30-min 1:1 call
Alpha cohort bonus: book a private follow-up with Hillary to tune your SSOT, troubleshoot setup, or review your first output.
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