Is Your Google Business Profile Actually Working for You?
Karen Vick
Brand strategist & visibility expert
Why this matters right now
Google doesn't just list businesses anymore — it decides who gets seen. Your Google Business Profile feeds directly into traditional search results, Google Maps, and now AI-powered search tools like Gemini and ChatGPT.
If your profile is incomplete, unclaimed, or sitting untouched, you're invisible to the people already looking for what you do. And you may not even know it.
This scorecard takes less than 5 minutes and shows you exactly where you stand.
What you'll learn
Whether your profile is actually helping or hurting your visibility
How you compare to others in your local market
What Google and AI search tools can (and can't) find about your business
The specific areas to fix first for the biggest impact
What happens after you get your score
Your results will point you in one of three directions:
Quick fixes you can handle yourself — your profile has a solid foundation but a few gaps are costing you visibility.
Targeted optimization — the structure needs professional attention to categories, descriptions, photos, and review strategy.
Ongoing management — your profile is a living asset that needs consistent content and monitoring to stay visible.
Wherever you land, you'll know exactly what to do next. And if you want help, you can book a free 15-minute Visibility Review call to talk it through.