Find Your Why - A Workshop to Clarify Who You Are and Where You Are Headed

Beste Ozer Tezcan

Rejected my dream offer during a layoff

Ellen Bird

Helping people name what drives them

Most people can say what they do. Few can say what actually drives them.

The professionals who stand out aren't just talented, they're clear.

Clear about what drives them, what they bring, and why it matters.

That clarity changes how people show up in conversations, in roles, and in rooms.

It doesn't come from more experience. It comes from doing the work to name what's already there.

In 90 minutes, that’s exactly what we’ll do.

How We Get There:

1) Surface what you already know

Ten rapid-fire reflection prompts - no edits - surfaces the things you’ve felt but never quite put into words.

2) Organize the raw data

Your words uncover what powers you. Which you then capture. One sentence in your own words.

3) Work with AI as a thought partner

Guided prompts to reflect back and create variations: clarity through a different lens without losing your voice.

4) Bring in an expert to review: you

A final share and reflection with a partner lets you hear what’s landing and what needs sharpening.

What you’ll learn

Here is what you will leave with:

  • A purpose statement you can actually use as soon as you leave the room.

  • Greater clarity on what powers you and where it shows up in your work.

  • Post session AI prompts you can keep using to refine and evolve your statement.

Workshop agenda

  • Rapid-fire Reflection

    Surface what you secretly already know

  • Draft Your Statement

    Translate your responses to your own purpose statement

  • AI Reflections & Iterations

    Guided use of AI as a thought partner to go deeper and iterate

  • Group Reflection

    Read your statement aloud and hear it mirrored back by the whole group - what resonates, what's still fuzzy, what's uniquely you.

Learn directly from Beste & Ellen Bird

Beste Ozer Tezcan

Beste Ozer Tezcan

Leadership Coach & Facilitator | LEGO® Serious Play® Certified | Google Alum

Google
 Ellen Bird

Ellen Bird

Google people leader & I/O psychologist helping you find your why

Google
Artisan Talent
Edelman
See all products from Beste

Who this workshop is for

    • Anyone navigating a transition - new role, new chapter, or a moment of reinvention

    • Professionals who want to be more intentional about

      how they show up & what they're known for

    • People who want to bring more of their “why” in to

      their current role (not just find a new one)

What's included

Live sessions

Learn directly from Beste Ozer Tezcan & Ellen Bird in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

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Frequently asked questions

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Reimbursement

Get your company to pay

Everything L&D needs: email template, receipts, and certificate of completion.

Get reimbursed

Team discount

Learn with your teammates

Save 20%+ when 2 or more teammates enroll in the same cohort.

Save 20%+ with a team

Private cohort

Run a cohort for your org

A dedicated cohort with a custom schedule and curriculum, tailored to your team.

Book a private cohort

$200

USD

4 days left to enroll

Sep 25
·

3–4:30pm EDT

Enroll