Build Your Own AI SEO Agents: A No-Code Bootcamp for Marketers

Anna York

AI Search Consultant

AI decides who gets recommended. Build 3 agents that get you on the list.

Your customers ask ChatGPT, Perplexity and Google's AI Mode who to buy from. The answer names a few businesses. Most owners and marketers have no idea whether they are one of them, which questions matter, or why a competitor gets picked instead.

This is not a lecture course. In three live sessions over three weeks you build three AI agents and run each one on your own business.

The Researcher finds out what your customers want, in their own words. The Content Creator turns that into the prompts worth winning and shows which content is missing. The Analyst compares your pages with the ones AI cites and gives you a ranked fix list.

Each agent feeds the next. You submit your result before every session and get written feedback on it. No code. The agents run in ChatGPT, Claude or Gemini, whichever you already use.

You also measure where you stand with our AI Visibility Scorecard. You leave with a number, a 14-day plan, and three agents you keep using after the course ends.

What you’ll learn

Go from guessing what AI says about you to three working agents, a visibility score and a 14-day plan for your own business.

  • Build The Researcher, an agent that mines reviews, forums and your own customer messages.

  • Sort what it finds into triggers, problems, objections and buying criteria, each with a source.

  • Leave with a one-page Customer Language Map for your most important customer segment.

  • Build The Content Creator, an agent that turns customer language into about 30 buyer prompts.

  • Rank them by buying intent and fit, then map each one to a page you have or a page you lack.

  • Get a content brief for the most important gap.

  • Score your top 12 prompts across three engines with our AI Visibility Scorecard.

  • See which competitors AI names instead of you and which facts it gets wrong about you.

  • Learn why you count how often you appear, not where you rank.

  • Build The Analyst, an agent that compares your pages with the pages AI cites.

  • Map the lists, review sites and communities where competitors are mentioned and you are not.

  • Leave with five fixes in order of effort and impact, on a 14-day plan.

  • Learn what goes into an agent: instructions, a knowledge file and starter commands.

  • Make the design decisions yourself, so each agent fits your business.

  • Run your agents in ChatGPT, Claude or Gemini and keep using them after the course.

Learn directly from Anna

Anna York

Anna York

127K+ followers on LinkedIn | Co-Founder of Ranked & Recommended

See all products from Anna

Who this course is for

  • In-house marketers and SEOs who were told to figure out AI search and need results they can show.

  • Marketing agencies and freelancers who want an AI visibility service they can offer to clients.

  • Founders and self-employed people who want AI to recommend them and have no SEO team to ask.

Prerequisites

  • An AI assistant you can build in

    ChatGPT, Claude or Gemini, on a plan that lets you create a project or custom assistant and use web search.

  • A business, client or idea to work on

    Every agent runs on a real case. Bring ten customer quotes, or reviews of your competitors if you have no customers yet. No website needed.

What's included

Anna York

Live sessions

Learn directly from Anna York in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Three AI agents you build and keep

A starter kit for each agent and our finished reference version once you submit yours. Runs in ChatGPT, Claude and Gemini.

Written feedback on every submission

You submit your result before each session and get a written reply on it.

AI Visibility Scorecard

Our scoring tool for 12 prompts across ChatGPT, Perplexity and Google AI Mode. You get a baseline and a number to beat.

Live review of your work

Three participants share their screen in every session. The group tries to break the agent and we fix it live.

Weekly office hour

An optional 30-minute call between sessions for anyone who gets stuck while building.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

6 live sessions • 3 lessons • 3 projects

Week 1

Oct 27—Nov 1

    Oct

    27

    Session 1: Build The Researcher

    Tue 10/272:00 PM—4:00 PM (UTC)

    Agent 1: The Researcher

    2 items

    Oct

    29

    Optional: Office hour with Anna

    Thu 10/292:00 PM—2:30 PM (UTC)
    Optional

Week 2

Nov 2—Nov 8

    Nov

    3

    Session 2: Build The Content Creator

    Tue 11/33:00 PM—5:00 PM (UTC)

    Agent 2: The Content Creator

    2 items

    Nov

    5

    Optional: Office hour with Anna

    Thu 11/53:00 PM—3:30 PM (UTC)
    Optional

Schedule

Live sessions

2 hrs / week

One live session per week for three weeks, 9 to 11 am Central Time. You build an agent in every session, so plan to work along with your camera on or off. Sessions are recorded. An optional 30-minute office hour runs between sessions.

    • Tue, Oct 27

      2:00 PM—4:00 PM (UTC)

    • Thu, Oct 29

      2:00 PM—2:30 PM (UTC)

    • Tue, Nov 3

      3:00 PM—5:00 PM (UTC)

Projects

2 hrs / week

After each session you finish your agent, run it on your own business and submit the result within five days. Week 2 also includes scoring your prompts with the AI Visibility Scorecard.

Async content

1 hr / week

Short videos and checklists between sessions. Before week 1 you set up the scorecard and collect ten real customer quotes. In week 1 you also run a six-point check that AI crawlers can read your site.

Frequently asked questions

Maven for Teams

Reimbursement

Get your company to pay

Everything L&D needs: email template, receipts, and certificate of completion.

Get reimbursed

Team discount

Learn with your teammates

Save 20%+ when 2 or more teammates enroll in the same cohort.

Save 20%+ with a team

Private cohort

Run a cohort for your org

A dedicated cohort with a custom schedule and curriculum, tailored to your team.

Book a private cohort

$799

USD

Oct 27—Nov 15
Enroll